Jeff Bateman
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Budget 2025

3/23/2025

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​Update: April 6, 2025
Council is poised to adopt the Five-Year Financial Plan at tomorrow night's regular council meeting, well ahead of the Province's May 15 deadline.  

The agenda includes an updated staff report (pp. 143-147), the five-year consolidated budget and capital plan (pp. 153-166), the four-page Budget 2025 explainer (pp. 167-170) and the best-ever storyboards displayed at last Wednesday's annual budget open house at the Municipal Hall (pp. 171-191).

Scan to pp. 197-208 for a report on feedback heard from the 32 residents who attended the open house to meet with a full complement of staff and Cllr. Beddows, Pearson and myself. Those pages also include a handful of earlier emails received by the District. All budget materials to date are filed at the District's Let's Talk Budget website archive. 

At the open house, I spent a good half hour talking with two residents deeply upset about the tax increase. Others I spoke with accepted the necessity of the increase to bolster 24/7 police and fire coverage, build the District's asset management fund and keep pace with fairly negotiated union contracts. Several, in fact, congratulated us on having the wherewithal to approve such a potentially unpopular but clearly needed hike. I was advised to scan the fiery comments on the SookeTown Facebook page, but I don't believe any of those several dozen folks attended. 

Chief among the lessons learned this budget cycle is that real-dollar figures are needed for context alongside percentages.  To that end, the Finance Department has been clear this year that while a +1% tax increase in Sooke generates $123k, that same percentage point delivers $1.75m in Saanich, $450k in Langford and $212k in Colwood.

This year, Saanich's 7.8% increase equates to $297 per average assessed ($1.15m) Saanich homeowner. Our 15.29% translates as $236.22 for a $770k average Sooke home, about $60 less.

PS We're not alone in seeing our increases rise year over year ~ BC's Fastest Growing Cities Hammered By Rapidly Rising Tax Rates (Douglas Todd, Vancouver Sun, April 3, 2025).  

Elsewhere:
- Langford: 9.77% increase in 2025
- Sidney: 10.67% ($191 per average assessed home
- North Saanich: 8.74% ($161 per average assessed home) 
​- View Royal: 9 to 11% (still TBD) 
- Esquimalt: 9.68% 
- City of Victoria: TBD
- Oak Bay: 11.4% (
- Whistler: 8.25% 
- Prince George: 6.21% ($169 per average assessed $453k home) 
- Richmond - 5.86% ($128 per average assessed $1.3m home) 

- Sooke Report Highlights Tax Comparisons of Greater Victoria Communities (Black Press, Dec. 2, 2024) 

The District's mission: Diversify a tax base that is currently 82.7% residential and just 15.5% business + 1.33% light industry.  Launching Sooke's Employment Lands Strategy (likely in 2026 following OCP adoption) and, through it,  activating Sooke's vacant or under-utilized industrial and commercial land is a top Strategic Plan priority. This will be a subject addressed by the new Land Use and Community Economic Development committees. If you're curious, begin with the 2019 Sooke Economic Analysis. 


Update: March 23, 2025
Regrettably but with demonstrated necessity, council has given the District approval to move ahead with a 2025 tax increase of $236 on the average assessed ($770k) Sooke household.  After RCMP, fire service, parks, operations and other staff presentations at the March 10 council meeting, we unanimously (all six of us present) asked staff to bring forward the 2025-29 Five Year Plan with an increase of that significant amount (15.29%). 

​Council is posed to adopt the Five-Year Plan at tomorrow night's regular council meeting. The agenda includes an updated staff report (pp. 143-147), 

​- March 10 agenda (see pp. 41-134; slide deck begins on pg. 63)
- March 24 agenda (see pp. 207-230) 

Council recognizes this is very much a needs-not-wants increase rooted largely in community safety and asset management cost increases. We are asked to give first, second and third readings to the plan tomorrow night. A budget open house will follow on Wed. April 2 at the municipal hall. 

The District's March 13 press release provides full details, but in brief the hike is required to pay for the following: 

- 5.55% ($684k) increase for policing costs, largely salaries under the new union contract, as we lock in 24/7 service from Sooke RCMP
 
- 2.35% ($290k) for nine months of first-time E-Comm 9-1-1 emergency dispatch charges (to be augmented by a potential $100k UBCM grant that the District is seeking.)

- 2% ($246k) increase for Asset Management to ensure the District can maintain and replace infrastructure over the long term -- this will the second year of building Sooke's first dedicated asset management reserve fund to cover future municipal costs. (See the District's 2023 Asset Management Policy and the staff reports in the Dec. 11, 2023 agenda, pp. 49-182) 
 
- 3.65% ($450k) for non-discretionary (i.e., unavoidable) increases, namely CUPE, IAFF and management staff contract increases, the highway maintenance contract, already committed new positions (Executive Office Coordinator, Firefighter, Part-time Bylaw Officer), municipal by-election(s), licensing fees, group benefits and insurance.  
 
- 1.73% ($213k) discretionary increases, namely new staffing (an additional firefighter as Sooke Fire builds its full-time team, parks labourer, front-desk clerk, and auxiliary accountant) + fire and parks operating expenses.

Staff at council's request had provided options that would have taken the increase as low as 9.9%, however this would have required deep cuts to the District's policing and other reserve funds. As Director of Finance Rose Liu noted at the March 10 council meeting: "When more reserve funds are used today, the long-term financial risks for tomorrow increase because reserves serve as a financial safety net for unexpected costs, economic downturns or future capital projects." 

Rather than running reserves down, council took a measured, long-game, "common sense" I dare say, approach in collecting $1.8m in new revenue for an overall municipal budget of $14.2m. We're playing catch-up and we believe these costs are necessary to meet community growth and expectations for good governance. 

Sooke currently has the third lowest general municipal taxes on Vancouver Island according to staff calculations. With this increase, Sooke will retain that status should other municipalities increase their own taxes by 7% this year (which is a fair guesstimate.)  As Sooke and its basic municipal service needs expand, council recognizes that it is now time to pay our past tax savings forward. 

An important new metric discussed this year is the distance a 1% tax increase will go in covering anticipated local government costs. In Sooke it equates to $123k. In Saanich, 1% nets $1.75m.  Costs of services and labour are effectively the same in each municipality. As the District notes: "This highlights the challenges smaller communities like Sooke face in maintaining and expanding services. While percentages can make interesting headlines, they don’t always effectively communicate the impact." 

Looking ahead, the 5-Year Plan calls for increases of 9.7% (2026), 7.71% (2027), 10.72% (2028) and 7.34% (2029). As ever, these are best estimates by the finance team that are subject to change. The lion's share of these increases are as follows: 

- 2% asset management reserve fund contribution per year 

- additional firefighters as we build towards a team of 20 IAFF members (currently 12), allowing Chief Kennedy to assemble four rotating squads delivering 24/7 emergency response service with volunteer firefighter back-up. 

- five more Sooke RCMP officers -- two in 2026, one in 2027 and two more in 2028 -- so as to continue ensuring 24/7 service and, significantly, allowing the establishment of a General Investigative Services unit to focus on major crimes in Sooke -- attempted murder, aggravated assault, sexual assault, fraud, child pornography, robbery, arson, break and enter, and prolific offender management.  As Staff Sgt. Willcocks demonstrated, Sooke is a rare municipality with a population over 10k that to date has lacked a specialized GIS section, leaving this specialized work in the hands of already overstretched general duty officers. 

- anticipated costs for Sooke inclusion in the Vancouver Island Integrated Major Crime Investigation Unit, another insurance policy of sorts that will cover costs of murder investigations in Sooke. 

- a $20m placeholder in 2029 in anticipation of costs for future expansion of the sewer system east to Kaltasin Rd. 

​- Frequently Asked Questions (pg. 210 of the March 24 agenda) 
i) What has been the District’s average tax increase over the past decade?
Since 2012, the District of Sooke’s average annual municipal tax increase has been 4.3%. While individual years may see higher or lower adjustments depending on economic conditions, infrastructure investments, and service demands, this long-term average reflects the District’s efforts to balance financial sustainability with the needs of a growing community.

ii) What does a 1% tax increase in Sooke generate in revenue? How does this compare to other communities? Currently, a 1% increase generates approximately $123,000 in revenue for the District. In comparison, a 1% increase in Saanich raises $1.75 million. This highlights the challenges smaller communities like Sooke face in maintaining and expanding services. While percentages can make interesting headlines, they don’t always effectively communicate the impact. For example, while a 1% tax increase in different communities may seem comparable, the absolute revenue generated varies greatly depending on the size of the community’s tax base. Smaller municipalities, like Sooke, have a much smaller base, which means that even small increases can fall short in addressing the growing demand for services." 


Original Post - Jan. 19, 2025
Initial budget proposal to be presented at today's Committee of the Whole meeting by the District's Financial Services department. See the agenda, pp. 3 to 15


Jan. 20 update: Council has asked staff to work towards no more than a 10% tax hike this year. Appreciation was expressed for a solid, realistic, needs-not-wants initial proposal while also recognizing that reserve funds can be creatively used to lower the first ask (16.04%). This increase will still keep Sooke's tax burden among the very lowest in BC (hooray! Remarkable, really, how the District has done more with less over the years. The reality now is that our past tax savings are going to have to be paid forward as we strive to build-out and maintain a complete community).

As i noted yesterday, a lesser amount must be considered in light of the potential taxpayer costs of a major borrowing should we move forward with a referendum on connector route construction and possibly other uses (land acquisition, for instance); as the District's Ben Currie showed in one of his slides, a $30m Municipal Finance Authority borrowing at its current 4.56% long-term interest rate will cost taxpayers $229 per year -- a number that drops notably along with the interest rate, of course. [Inflation in Canada slowed to 1.8% in December (see today's CPI report), and the Bank of Canada's latest 3.25% policy rate may decline as a result. The tariff threat is the wild card shading all else.]



Starting Points 
District of Sooke: Let's Talk Budget 2025 
Website home page with links to all relevant materials, including: 

- Budget 2025: What We Heard citizen survey (input collected from June-September, 2024)

- Survey slide-deck presentation to council (Nov. 12, 2024) 

- 
Five-Year Financial Plan 2024-2028 adopted in April, 2024. 


Pocketbook Top Notes


​- Proposed 16.04% increase on 2025 property tax bills to cover an increase of $2.13m in new District operational expenses. If approved, this amounts to a 14.04% increase in the Operating Budget and a 2% increase for Asset Management, totalling $2,134,323 in general municipal taxes collected for 2025 District operations.

- This equates to an additional $247.84 per year or $20.66 per month for the average Sooke residential taxpayer (i.e., owner of a home assessed at $770,284, the Sooke average as determined by BC Assessment.)  

- This breaks down to $9.94 per month for RCMP, $2.57 per month for Asset Management, and $8.14 per month for District operations.”
 
- As ever, this is a first bullseye targeted increase. Council has and will again inevitably reduce this number (ideally into single digits if at all possible) while also recognizing the importance of continued investment in Sooke by homeowners (83.4% of tax revenue last year) and businesses who call for a functional, safe, connected community. 
 
- In 2024, we started at 13.3% and settled on 10.56% 
- In 2023, we started at  9.34% and settled on 6.99%. 


- A +1% increase in taxes equates to $109k approx. in new revenue (2024 figure)
- A +1% increase this year in Sooke will generate $123k 

- A +1% increase in Saanich generates $1.75m 
- A +1% increase in Langford generates $450k 
- A +1% increase in Colwood generates $212k 


- Yes, this proposed increase is high, yet it is presented in the context that Sooke has historically been, and remains to this day, one of the least taxed communities in BC. See the finance department’s latest set of graphics (pp. 19-36). These charts were first introduced last year and have been a perspective game-changer.

[Example: Qualicum Beach council is looking at a 5.7% increase this year
. A QB homeowner's total taxes (all sources) last year were $6,440 (vs. $4,242 in Sooke); its general municipal taxes were $2,598 (vs. $1,758 here). As our Mr. Currie tell us, these comparisons are apple/orange since every community is unique re: size, geography and the various services and responsibilities each muni undertakes within a regional district context. Yet how critical to recognize our respective starting points created through tax rate decisions made over time. Fact: We in Sooke have been undertaxed historically for the services we demand and expect. I'm told by those in the seeming know that we were underfunded by the Province upon municipal  incorporation and hence were challenged from the get-go.]

- The question asked of council by staff: “Do we have the resources to succeed with our strategic focus areas?” (as identified in the District’s 2024-2027 Strategic Plan approved in late October).  

- Community safety is again the leading factor as the District continues assembling 24/7 fire and police teams to meet the demands of a rapidly growing community (now close to 17k residents). Policing costs are resulting in a 7.72% increase this year. 
 
- A nearly 3% chunk of that policing increase stems from the fact that Sooke is one of ten south island communities that must pay 100% of the costs for E-Comm 9-1-1 and its modernized Next Gen 9-1-1 emergency response system
effective April 1 this year. Pro-rated over a full year, that’s nearly $330k in fresh spending. (Mayor Tait and all other south island mayors protested this increase in 2021. The download was subsequently pushed back from the originally planned April, 2022 as per this notice shared on Sooke’s website. The three-year reprieve is now over. )  

- Sooke launched its first Asset Management Plan and Strategy in 2022 and the new budget calls for a second 2% increase ($246k) this year to build the dedicated reserve fund for future TBD use. These annual 2% increases for this purpose are to expected over the next 20 years minimum if Sooke is to have sufficient funds (end-of-life replacements and climate catastrophes like Charters Rd. included).  This is a best practice for municipalities that want to ensure all the civic fundamentals (roads, sidewalks, sewers, stormwater systems, vehicles, etc.) can be repaired and replaced as required. Many do not to their regret when it comes time to pay for system breakdowns. [See the extensive Sooke report from Urban Systems (pp. 49-182). The Federation of Canadian Municipalities provides this video explainer to inspire good-parent communities like our own.]

- Like last year, there is little wriggle room in the budget beyond these expenses given that most other costs fall into the “non-discretionary” category of items (4.16% of the total increase) that we’re contracted to cover, i.e. CUPE and IAFF and exempt (management) employee wage increases (each representing 1% of the lift); group employee benefits; the highway maintenance contract with Victoria Contracting ($200k more per year over length of a three-year contract approved last fall); and costs associated with the one municipal by-election now on the books (when there could be more than one plus a referendum).

Budget 2025 Timeline 
* COW for initial council direction and public input: Jan. 19 
* First reading of the Five-Year Plan: Feb. 
* Second and third reading: Feb. 
* Community Budget Open House: March 
* Adoption: March/April 
* Provincial deadline: May 15 

 
Input from the Community 
Solid north star-guidance based on the top community priorities for service-level increases was captured in the Budget 2024 survey last year  It drew formal responses from 330 residents and is augmented by the opinions of 900 others who shared thoughts at the various market booths hosted by the District. See pp. 25-88 for a small but statistically accurate slice of hugely diverse #Sooke thinking about departmental spending, borrowing referendums, fiscal support of community groups (nearly $1m per year, of which 80% of survey respondents either approved and/or felt merited further investment) and much else.

Four top priorities
• Local streets and roadways;
• Community safety, planning and development;
• Business attraction, retention, and commercial development;
• Parks, outdoor spaces, sidewalks, and trails.

High satisfaction 
- fire rescue
- parks
- communications
- community engagement
- policing 
 
Areas of concern 
- local streets
- community planning
- business attraction and retention 
- commercial development
- bylaw education
 
“However, most respondents expressed overall satisfaction across all services.” 

Proposed 2025 Increases 
<clipped from the agenda>
 - $951,681 or 7.72% increase for policing, including E-Comm – new costs for emergency dispatch services, prorated for 3 quarters (April to December) … E-Comm accounts for $254,927 (2.5% tax increase) 
 
- $250,000 or 2% increase for asset management to ensure the District can maintain and replace infrastructure over the long term 
 
- $512,286 or 4.16% non-discretionary increases which include items such as municipal by-election, staffing obligations (contract and committed net new positions – Executive Office Coordinator, Firefighter, Part-time Bylaw Officer previously funded by COVID Reserves), licensing fees, insurance, etc., and 
 
- $266,947 or 2.17% discretionary increases which includes staffing considerations (Firefighter, Parks Labourer, Auxiliary Senior Financial Accountant hours, Auxiliary Clerk hours), fire operating expenses, and parks operating expenses."

Granular Details 
Sooke RCMP - Police
- under new nation-wide RCMP union contract, officer per-member costs rise from $227k to $254k in 2025 and beyond. This number is salary plus all associated costs per officer (including vehicle and pro-rated share of support staff, the Church Road HQ, etc.)

- current force size due to vacancies, stress leave, etc: 14 municipal officers + five provincial officers
- 16 approved and budgeted Sooke RCMP positions in 2025
- Sooke council, in 2023, approved expansion of the local force to 19 officers to enable 24/7 service (scroll through this post to find details)
 
- Anticipating Sooke population growth – 17,311 in 2025; 19,865 by 2029; 22,796 by 2033 (based on a 3.5% increase per year in figures presented by Sooke RCMP.)  With 19 officers – the Pop to Cop ratio will be 1 officer per 1,082 residents in 2029.  The ultimate goal is to reach and then maintain over time the provincial average of 1:800.  
 
- Future cost: Vancouver Island Integrated Major Crime Unit (VIIMCU). Implementation date TBD with Sooke responsible for the costs (though Mayor Tait and council have repeatedly lobbied the Solicitor General for relief or a break of some kind.)  Initial estimate is $350k per year, i.e. a 3% tax hike likely to start in 2026.   Joining VIIMCU is an insurance policy of sorts that protects Sooke from one-time, usually six-figure investigation costs associated with murders and other major crimes. 

Fire Rescue and Emergency Program Services
- 24-hour coverage achieved in 2023 
- one new firefighter to be hired in 2025 
- this will be Sooke's' eighth IAFF member. The goal over time is to build towards 24/7 4x4 shift rotation (i.e., 16 firefighters) backed by volunteers.  

- purchase of EV car for use by fire inspector and emergency program manager (green corporate fleet policy) 
- confined space training 
- critical equipment replacement + new PPE gear locker 
 
Facilities, Parks and Environmental Services
- park labourer - 1 FTE 
- mid-term Parks and Trails Master Plan review
- trail construction 
- park signage and wayfinding 

Other proposed staff hires heard during the November, 2024 Service Review  
​- Chief Building Official (already built into the budget last year) 
- increasing capacity for Bylaw Enforcement to ensure adequate coverage and response times. 
- increasing capacity for Legislative Services to meet new legislative requirements related to privacy management. 

Several other positions were requested in the service review but have not made the cut when all financial factors were considered and will likely be in the mix again next year:  
- Senior Financial Accountant (reduced to a continuing part-time contract position)
- Planner 2 
- Facility Labourer within the parks department 
- Second IAFF firefighter hire 


 
Breakdown of our total tax bill  
District of Sooke – 44.1%
SD 62 – 28.1% 
CRD – 15.8%
BC Transit – 4.4%
Library – 3.4%
CRD Hospital District – 3.2%
BC Assessment – 1%

2025 Projections ... 
Capital Regional District 
See September’s Capital Regional District budget presentation. The numbers translate to a 6.74% increase for the average assessed Sooke property -- i.e., $38.47. For details of what the CRD delivers to Sooke, see our budget scorecard amidst summaries for all municipalities and electoral areas in Item 4.2 Appendix D of the agenda.  

(Background on, and respect to, our regional mother corp in this blog post. 
Top perennial bite is for the operation, maintenance and strategic expansion of our recreation centre SEAPARC, to which nearly half of the requisition is dedicated. Our share of funding for regional parks, CRD legislative staff, emergency services (including fire dispatch and the CREST telecommunications system), animal bylaw services and the Sooke Region Museum are the other bigger-ticket needs that we, as a municipality, are grateful is handled by our parent district with its staff capacity and multi-jurisdictional delivery ... The first block of services at the top of the statement is financed by all households in the CRD. The second block lists "Sub-Regional" services that Sooke has opted into. We share costs for the museum with the JDF in a 70/30 split. Everyone in the region chips into the Capital Regional Hospital District and the long-term debt on various regional undertakings.)

Vancouver Island Regional Library 
VIRL’s provisional $32.5m budget to operate the 39-branch system in 2025 is resulting in a 6% lift (roughly) on the $1.09 million it collected from Sooke this year.

(others to follow as available)
 
Taxation in Sooke since 2012 
Municipal tax hikes since 2012 total 44.93% ... nonetheless, to dive into the stats cited above, Sooke has the third lowest residential taxes on Vancouver Island. Sooke at $1,594 in municipal residential property taxes (for the average assessed property) is second only to Lake Cowichan ($1,540) in having the lowest bills on Vancouver Island amongst communities south of Campbell River. The median tax among the 25 jurisdictions cited in the draft plan is $2,381 (i.e., what folks in Port Alberni, Colwood, Qualicum Beach approximately pay). Oak Bay tops the list at $5,063 per tweed-curtain household. Not that this alone justifies major local increases, of course. 

2024 ~ 10.53%
2023 ~ 6.99%
2022 ~ 6.09%
2021 ~ 3.31%
2020 ~ 0.00%
2019 ~ 7.18%
2018 ~ 2.79%
2017 ~ 5.58%
2016 ~ 0.85%
2015 ~ 0.00%
2014 ~ 0.02%
2013 ~ 1.59%
2012 ~ 0.00%

 
2019-2024 ~ 34.1% 
2012-2024 ~ 44.93% 
 
Working five-year projections in the 2024-2028 plan approved last spring ... 
2025 – 8.98%
2026 – 6.51% 
2027 – 6.14% 
2028 – 5.68% 

Big Picture Context 
 - Inflation - British Columbia 2024: "As of November 2024 (see infographic), the 12-month average price index for all-items in British Columbia was 154.8, a 2.7% increase when compared to the previous 12-month average. Energy had an average price index of 210.5 (-2.1%) while the average food price index climbed to 182.3 (+3.4%)." 
 
- Consumer Price Index Portal (Statistics Canada) 
- Consumer Price Index Annual Review (2023)
- Consumer Price Inflation: Recent Trends and Analysis
- Personal Inflation Calculator

- Need for more local government support from other orders of government 
 
- Municipal governments today receive approx. 9 cents of every tax dollar collected in Canada vs. double that amount 50 years ago (source: FCM)  

- "Municipal Funding Model Needs A New Approach" - South Island Prosperity Project's Dallas Gislason writing in the Times Colonist, June 15, 2024
 
- Union of BC Municipalities campaign: See its "Stretched to the Limit" report released in September, 2024 
 
<clip> "Local governments are providing more and more public services in areas of provincial responsibility without a corresponding growth in revenue. They are increasingly stepping up to meet the needs of a growing population by filling gaps in provincial services while implementing costly new legislative requirements in such areas as housing, community safety, infrastructure, and emergency management ... While local governments are doing significantly more, they are doing so with fiscal tools that have been in place for generations. Local governments are being asked to solve 21st century problems with 20th century revenue tools." # upload the download
 
-  UBCM Local Government Financial Review Working Group – Sept. 2024 Annual Report 
 
- Sustainable, long-term, predictable Province of BC funding for local governments paired with policy support in three priority areas: attainable housing, climate change and community safety. See Ensuring Local Government Financial Resiliency (2021), which presents recommendations that reiterate and expand on those found in UBCM's Strong Fiscal Futures report (2013).

- This work is coordinated by UBCM and provincial staff within the Local Government Financial Review Working Group (see its August, 2024 report). Top of mind always is this consensus "problem statement" - "Property tax is useful and important as an own-source revenue tool, but local governments report difficulty raising enough revenue from property taxes, particularly regarding infrastructure capital costs and select service delivery costs driven by senior government regulations and environmental factors." 

-
Federation of Canadian Municipalities' Municipal Growth Framework campaign at the federal level. Its key point: "Local governments’ scope of responsibilities continues to expand—including driving action on-the-ground in new areas like homelessness, housing, mental health and addiction, as well as sustainability, climate adaptation and mitigation—outstripping funding provided by an outdated funding framework. Who pays for it all, through what means, and how do we keep municipal budgets balanced?"]  
 
 ~ Infrastructure funding renewal. UBCM represents local governments re: the Canada-Community Building Fund (formerly Gas Tax Fund). A new 10-year agreement with Ottawa was signed on April 1 last year and will deliver $3.5 billion to BC over the next decade; half of it is dedicated to Greater Vancouver, and funds are also hived off for BC Transit, Trans-Link and non-profits. The amount is indexed to rise incrementally each year. See UBCM page + 2018 UBCM outcomes report. 

Sooke received approx. $630k in 2023 + the new agreement will deliver (over the next five years) approx. $750,000 per year through 2027 and $780,000 per year for 2028 and 2029.  Funding to Sooke over the years has gone towards multiple road, trail and other infrastructure improvements, master-planning documents, the Fred Milne turf field, the SEAPARC weight room/fitness studio and more. [A permanent doubling of the $293 million transferred to BC as happened in 2019 and 2021 would be much appreciated, of course.]

- Investing In Canada Infrastructure Program (now in its final year)
- Community transition support via the 
BC Rural Economic Diversification and Infrastructure Program 

Budget 2025 Feedback on my Facebook page from Ellen Lewers

"What about the rest of the taxes??? Want or need? What about the $30,000 for a rainbow crosswalk when a highly visible white crosswalk costs $1200-$1500? Strategic plan states fiscal responsibility. 
What about a $4.4 million parks budget?. How about sandbags for playing ball and bring your own soccer ball to kick around instead of expensive jungle gyms and water parks? Playgrounds are where children learn to be creative. If we do it for them they don’t enhance their own creative play and skills." 

My reply: "Hi Ellen, here's my full-scale take on the 2025 budget in progress - arguably another budget of needs, not wants (i.e. police, fire, asset management reserve fund, union contracts) https://www.jeffbateman.ca/blog/budget-2025

The $4.4m parks number you mention is the capital budget, and it includes the $2.7m Little River bridge/trail (federal and provincial funds) and the Ravens Ridge Park development ($750k from the Province's one-time 2023 Growing Communities Fund grant to Sooke). The actual budget for Parks & Environmental Services is approx. $1.3m to cover staffing and "the planning, design, construction and maintenance of municipal facilities, parks, trails, green spaces and environmental planning and stewardship." (The $1.3m number is on pg. 47 of last year's Five-Year Plan, we've yet to see this kind of detailed breakdown yet for this year.)

Crosswalks: As per Cllr. McMath's motion on Monday night based on some numbers I found re: a CHEK report that City of Victoria spent $18k repainting three Pandora Street rainbow crosswalks in June 2023, District staff are tasked with preparing a report on a possible rainbow crosswalk on Church Rd. using a $6k benchmark. As the Mayor said, one message she's heard from the hundreds of youngsters she's interacted with over the last decade and more is that they want Sooke to have its own roadside rainbow message of inclusivity as is now increasingly common in municipalities across Canada. The staff report clearly recommended "up to $30k" for this purpose. Several of us questioned the timing of this kind of expense in light of the proposed tax increase (which council has asked be reduced to 10%) and the fact we'd just voted that night (4-2) to delay the council by-election in part due to how much these voting days cost (likely $50k or more apiece) and the fact we may need two or three voting windows this year. I noted that inclusivity is baked into section 4.11 of the pending OCP ("Equitable Community") with the goal of "create a safe and resilient community for all" (pg. 147). I also noted that some BC communities are finding other, less costly, ways to celebrate diversity -- i.e., rainbow benches, street banners, even rainbow sidewalks that experience less wear and tear than road surfaces. We'll discuss more when the report comes back. 

I agree with you about the upsides of free-range children (as i was back in the distant day, living in a safe suburban setting, roaming with a pack of friends and staying entertained with yes, a soccer ball or a tennis ball that I'd slam hundreds of times against the garage door to my dad's understandable annoyance as I developed what remains pretty good hand-eye coordination). Times have changed, however, and parents do want modern playgrounds and spray parks for their youngsters ... wants in the eyes of some, yet needs for others. (There's no spray park in the current five-year budget; instead there are line items for repairs and maintenance, playground equipment safety replacements, maintenance of the pier and boardwalk, new fencing at Ed Macgregor Park, improvements to the frankly pretty shabby parks office at the works yard, and other essentials. The memorial wall might qualify as a 'want,' I suppose, but a rather significant and meaningful one, we and many believe.) 
​
Bottom line: Sincere thank you, Ellen, for almost always showing up at meetings and sharing your views and opinions in continuing your multi-decade tradition of engagement and necessarily tough questions."


Archive of my earlier budget posts 
- Budget 2024
- Budget 2023 Starter
​- Budget 2022
- 2020/21
- CRD (2019)
- Budget 2019

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Arts File - CRD, Westshore, Sooke

3/20/2025

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In the council appointments shuffle, I find myself in 2025 assigned to two arts organizations as successor to Dana Lajeunesse. I'm now Sooke's appointee to the CRD Arts Commission and the Westshore Arts Centre Intermunicipal Committee. This page is where I’m filing links, clips and random notes for future reference. Welcome to it!

(this post is a work in progress)

i) CRD Arts Commission

The District first committed to this arts-funding and support service in 2018 thanks to the passionate advocacy of the late Brenda Parkinson. The annual investment (now $45k) allows our arts non-profits to tap into the service's $2.5m annual budget. Seven other CRD municipalities -- Saanich, Victoria, Oak Bay, Esquimalt, View Royal, Highlands, Metchosin -- and the Southern Gulf Islands electoral area also invest and participate. Its hoped Langford will join the fold in the near-term. Arts groups in non-participating jurisdictions -- i.e., Colwood, Central Saanich, Sidney, North Saanich and the JDF electoral area -- are not eligible for funding.  

In 2024, Project grants totalling $18k went to Sooke Harbour Players, the Sooke Community Choir, the Sooke Festival Society and Choral Evolution. IDEA (Innovate, Develop, Experiment, Access) Grants, which are distributed to non-profit groups not specifically dedicated to the arts but who weave art in their public outreach, were awarded to the EMCS Society Programs, Harmony Project Sooke and the Friends of Sooke Parks ($8.5k total). The service has also supported SEAPARC in an analysis of its programming for youth and vulnerable populations.

Of course, we in Sooke can also enjoy arts of all kinds from 95 other regional groups that received $2.5m in CRD funding this year – the Belfry, Ballet Victoria, the Art Gallery of Victoria, Victoria Symphony, multiple festivals (jazz, film and ska included) and much else. (Stats in today’s agenda show that Sooke residents purchased 2,055 tickets to events at the Royal Theatre last year and 802 at the McPherson Playhouse – about a 2% share of all sales, which aligns with our share of the CRD population).

Why should a regional government support the arts? Answer: “CRD municipalities invest in the arts for the economic impact and employment they provide, for the provincial and national visibility arts organizations provide to the region, and to provide a wide range of educational, participatory and audience opportunities for citizens and visitors, improving quality of life.”

The Commission's Erin Sterling, a Sooke resident herself, recommends anyone with an interest in the regional arts scene subscribe to the CRD arts newsletter here. 

CRD Arts & Culture Support Service 
- Strategic Plan 2024-2027

- Archive of Arts Commission Agendas and Minutes
- CRD Establishing Bylaw No. 4173 (2017) 

CRD Arts Commission 2025
* Marian Alto (Chair, Mayor of Victoria) 
* Carey Smart (Vice Chair, Oak Bay)
* Andrea Boardman (Oak Bay) 
* Sherry Epp (Metchosin)
* Colin Plant (Saanich)
* Paul Brent (Southern Gulf Islands)
* Jeff Bateman (Sooke)
* Gerry Lemon (View Royal) 
* Karel Roessingh (Highlands) 

CRD Manager, Arts & Culture Support Services - Chris Gilprin 
Former executive director of the Community Arts Council of Vancouver. 

- CRD Arts & Culture website homepage 
- Impact Reports – 2023, 2022, 2021, 2020 
 
- Statistics Canada and other third-party reports (health, economic, social impacts of the arts) 
- Arts-based survey of CRD residents (2016) 
 
- Public Art in the Capital Region (data base of 180 public art works) 
- Directory of Non-Profit Arts Organizations in Greater Victoria 
 
- CRD Arts Service Strategic Plan 2015-18 (approved March 2015) 

Grants 
Adjudication by the CRD Arts Advisory Council 
-Comprised of a dozen arts professionals and chaired in 2025 by multi-disciplinary Victoria-based artist Sarah Reid. The council's recommendations are forwarded for approval to the CRD Arts Commission. 


CRD Bylaw 2973 established the Arts Advisory Council (AAC) “as an independent community-based body to provide advice to the CRD” on matters relating to the Arts Service.

The AAC’s mandate is to act as an arm’s length adjudication body for the Arts Development funding programs and to advise the Arts Committee on policies that foster and promote:
 
• Support of the arts in the community,
• Public awareness of and involvement in the arts,
• The creation, exhibition and performance of artistic works, and
• The development of artistic and other requisite skills, and shall advise the CRD Arts
Committee of measures which the Council considers to be conducive to these ends.
• Other appropriate duties as assigned by the Arts Committee from time to time." 
 
Grant Opportunities 
- Arts Funding home page
- Video overview (YouTube)
- Arts & Culture Grant Recipients 2017-Present 
- Greater Victoria Grant Writing Handbook (Victoria Foundation, 2018) 

Operating Grants ($2.4m annual budget) 
Stable, reliable funding open to arts group of “regional significance” who have been in operation for at least two years with annual budgets of at least $90k and guided by a Board of Directors. Available as either annual or multi-year grants. 
2025 recipients:   Notice of Significant Concern (NOSC) 

Project Grants ($280k) 
“Projects, Series & Extended Programming Grants (Project Grants) provide support for emerging or
established arts organizations to produce or present one-time projects, a short series of events, or
extended programming, taking place over a period of time leading up to the next year’s project grant
deadlines. Project Grants are not available to organizations receiving assistance through the CRD
Operating Grant program.” (guidelines) 

Equity Grants ($50k) 
“Funding arts programing by and for communities that face significant collective barriers to accessing funding. They may be marginalized based on race, gender identity, sexual orientation, disability, or something else.” Up to $10k per approved applicant as per these 2025 guidelines. Independent groups not registered as a society are encouraged to find and work with a sponsor organization. 
 
IDEA Grants ($33k) 
“IDEA (Innovate, Develop, Experiment, Access) Grants is a flexible, small-awards program designed to respond to one-time opportunities and to encourage new, innovative, or developmental arts projects and events. IDEA Grants are intended to encourage and support arts participation by organizations that are not eligible for other CRD Arts & Culture Support Service programs.” See IDEA Grant guidelines. 
 
Grow Forward Grants ($30k) 
New in 2025: Grow Forward Grants provide up to $5k to not-for-profit arts organizations seeking to grow and evolve. Funds are to be used for: “Capacity-building; Planning; Mentorships; Sectoral initiatives; and Significant and strategic adaptations to operations.” (Replaces the former Incubator Grant program.) + guidelines. 

Six applicants will be accepted for a pilot version to launch in spring 2025. If successful, the program would expand to 30 groups in 2026.

"• Developing mentorships for arts leaders internally or between organizations.
• Making shifts to business models and organizational structures.
• Forming strategic partnerships with other organizations, including resource sharing.
• Sectoral initiatives that benefit multiple arts organizations in the Capital Region.
• Cross-sectoral initiatives that create collaborations between arts and other sectors or industries.
• Planning for leadership succession from founding and longstanding leaders.
• Addressing organizational life cycle questions, including potential mergers and closures."

2025 Grant Results 
* Project Grant - January uptake (second uptake in April) 
​- See March 26 agenda, pp. 14-51 (includes analysis of each application) 

"At the January 2025 deadline of Project Grants, 34 applications were received, higher than the 4-year average. No applications were ruled ineligible by staff. The total request from eligible applications of $316,020 was significantly higher than the 4-year average. 17 grants were awarded with a higher-than-average award amount and four applications are funded at the full amount of their request. The applicant success rate of 50% was lower than average, in part due to the high number of applications."  (One Sooke-based grant application by Choral Evolution was declined.)  

​Sooke grant recipients since joining the service in 2019: 
- Sooke Fine Arts ($11k, 2020/21/22)
- Sooke Region Museum ($3k, 2021)
- Sooke Arts Council ($4k, 2020) 


CRD Project Grant recipients from Sooke in the first two years (2019/20) of our participation in the service: 
Sooke Fine Arts Society ($10k) 
Harmony Project Sooke ($2k) 
Sooke Community Choir ($2k)
Sooke Folks Music Society ($2k) 
Sooke Festival Society ($1.5k) 
Sooke Philharmonic Orchestra ($5k) 


 
 From the CRD Arts FAQ page: "Where else can I get funding?" 
  • BC Arts Council
  • BC Cultural Services Branch
  • BC Gaming
  • Canada Council for the Arts
  • City of Vancouver, Office of Cultural Affairs
  • City of Victoria, Arts & Culture
  • Department of Canadian Heritage
  • First Peoples' Cultural Council
  • Indigenous Curatorial Collective
  • Koerner Foundation
  • Hamber Foundation
  • McLean Foundation
  • Vancouver Foundation
  • Victoria Foundation 

Related: CRD Performing Arts Facility Service 
Establishing Bylaw No. 4445 

Performing Arts Facilities Select Committee
- Terms of Reference 

- Stage One: A Public Conversation about Performing Arts Facilities in the CRD (2020, PDF file attached below) 

Core beliefs: 
- Performing Arts in the CRD are regional in nature and our regional facilities attract audiences, volunteers and artists from all over the CRD, regardless which municipality or electoral area they live in. 
- The arts are a valued aspect of our region’s cultural health and need support to ensure their ongoing sustainability. 
- Like our municipal and regional parks systems, there can be government support for both municipal and regional facilities for performing arts. 
- As this will be a new regional service, it is understood there will be an evolution to the service as new facilities are developed and older facilities are renovated/replaced. Some proposed components of the new service to be considered: 

1. The new Arts Facilities Service is intended to consolidate and replace the two current CRD services (Royal and McPherson) into one new service: The Regional Performing Arts Facilities Service. 

2. The new service is intended to have a broader scope than just the two facilities referenced in Item #1 above. It will also support the Charlie White Theatre (located in the Mary Winspear Centre on the Saanich Peninsula) as well as future theatres that are regional in nature being considered in the Westshore. As additional spaces are developed, they can also be considered. 

3. The service will support both regionally/municipally owned and not-for-profit society-owned theatres. For-profit theatres, school-based and church-based performing arts facilities will not be supported by this service. 
​


ii) Westshore Arts Centre Intermunicipal Committee 

Committee of west shore councillors in support of the JDF Performing Arts Centre Society
Karel Roessingh, Gery Lemon, David Grove, Colby Harder, Sharie Epp, Jeff Bateman, Chris Fraser, Judith Cullington


Juan de Fuca Performing Arts Centre Society 
"Our mission is to build a regional theatre and associated arts infrastructure in a community consisting of the rapidly growing British Columbia municipalities of Colwood and Langford, together with the Districts of Metchosin, Highlands and Sooke, the Town of View Royal and the Juan de Fuca Electoral Area, representing a population of approximately 79,000 people." 

President: Judith Cullington
Vice-President: Chris Fraser 
Directors: Duc Le (Treasurer), David Stocks, Dorothy York 

- West Shore Community Arts Centre: Preliminary Feasibility Study (Oct. 2022) 
- Development Study (City of Colwood, 2013) 

Proposed Space
  • a theatre of about 350 seats (smaller than was previously recommended) with lobby
  • a variety of smaller rooms that can be used for recording, teaching, classes, workshops, meetings
  • a space with a sprung floor (suitable for dance)
  • classroom spaces
  • space for exhibiting
  • a dedicated art room and pottery studio
  • a small space for recording/podcasting
  • space for gathering
  • storage – by user groups, those who may teach/instruct etc., and regular users
  • a café or similar
  • accessible and inclusive spaces and programs – physically accessible for all; inclusive of all with any interest level and ability in the arts; every age and cultural background; welcoming

- Artists' Workshop with Alex Sarian and Cascadia Architects - Sat. April 26, 2025, Elements Casino 
- Purpose: To ground-truth spaces identified above with performing arts organizations in the region 
- Sarian is CAO of The Arts Commons in Calgary and the author of The Audacity of Relevance 
- Former senior executive at the Lincoln Centre for the Performing Arts in NYC  
- Cascadia Architects is a Victoria-based architectural firm that will develop a working sketch of the facility 

​
iii) Sooke Arts Scene

District of Sooke support 
* Line-item annual funding ($7k each) ...
- Sooke Fine Arts Society
- Sooke Philharmonic Society
- Sooke Community Arts Council 

* Community Grants Program ($65k, annual application deadline is March 15)​

SPA Committee - proposed revision of the Sooke Region Cultural Plan (June 2022) 
"The Sooke Program of the Arts committee first discussed a revision of the 2011 Taking it to the Streets Sooke Region Cultural Plan at the July 8, 2021, meeting. It was recognized that the content of the plan was relevant but needed updating the reflect the needs of Sooke's current population. Since then, members have discussed the ways in which the plan might be revitalized and how to proceed, resulting in the writing of a discussion paper for Council's receipt and action."  (see attached file below, pp. 5-37) 

Sooke Region Cultural Plan (2011)  
​"The Sooke Region Cultural Plan was initiated to serve as the starting point for discussions around developing a healthy arts community for the Sooke Region. A funding collaboration between the District of Sooke, Juan de Fuca Economic Development, Sooke Community Arts Council, Sooke Region Tourism and the Sooke Fine Arts Society enabled the Sooke Region to become one of a number of municipalities in BC to undertake a Cultural Plan as guided by 2010 Legacies Now and Creative City Network of Canada." 

​Preliminary: ArtsWave Cultural Mapping Project (2010) 
Follow-Up: Sooke Region Cultural Planning Advisory Committee Business Plan (2012) 
First task: Hire a Sooke Region Cultural Planning Coordinator (fail) 

From the priorities identified in ArtsWave, the Cultural Plan focused on five Strategic Directions: 
  1. Strengthen arts, cultural and heritage organizations; 
  2. Encourage community celebrations and festivals; 
  3. Expand youth opportunities in the arts; 
  4. Strengthen cultural infrastructure; 
  5. Secure greater connection with and visibility for First Nations artists and local regional artists. 
 
Strategic Actions and Directions
HIGH Priority 

* Create a Cultural Planning Advisory Committee
 
* Amalgamate with the existing Sooke Program of the Arts Committee and explore additional partnerships (appoint membership and establish funding through DOS and JDF)
 
* Annual Cultural Summit to foster partnerships and enact the Plan
 
* Seek grant opportunities to provide funding for collaborative regional approach 
 
* Sooke Region Volunteer Centre 
 
* Coordinate pro-active marketing and promotion campaigns for the arts, cultural and heritage sector, including regular interaction with local print, radio, TV and online media. 

* Collaborate to improve upon existing calendars of arts, cultural and heritage activities and events. 

* Encourage event organizers to partner with community arts, cultural and heritage organizations in the planning process. 
 
* Seek joint marketing opportunities for celebrations and festivals to be promoted and champion celebrations and festivals regionally, provincially and nationally. 

* Continue to build the Sooke Region’s brand as a cultural hub on Vancouver Island through hosting high caliber and unique cultural events. 

* Create opportunities for youth to exhibit and perform at events within the Region. 

* Develop mutually beneficial and inclusive relationships with First Nations Bands in the coordination of arts, cultural and heritage festivals and events. 
 
MEDIUM Priority 
* Review possibility of shared administrative space for arts and heritage organizations, and festival groups
 
* Work with SRTA to coordinate cultural tourism 
 
* Coordinate pro-active marketing and promotion campaigns for the arts, cultural and heritage sector, including regular interaction with local print, radio, TV and online media. 

* Advocate for youth-friendly spaces to be incorporated in to cultural infrastructure planning. 

* Review the possibility of working with local businesses for creating a shared storage facility. 

* Seek expertise and leadership to identify a well-defined process for cultural facility development in the Sooke Region. 

* Advocate for incentive grants to build or convert spaces for commercial/cultural use. 


Sooke Arts Facilities 
* Sooke Community Theatre at EMCS (with 350 newly replaced seats) 
* Edward Milne Community School (rentals of space in it and all Sooke school facilities through the EMCS Society) 
* Sooke Community Hall 
* Royal Canadian Legion 
* Holy Trinity Anglican Church 

Proposed ... 
~ Sooke Gathering Place (multi-use seniors space with intergenerational programming at the ground floor and below-grade levels + 77 units of affordable BC Housing seniors rental apartments above)

~ Sooke Arts Council at the Gathering Space (TBD gallery and studio spaces should the project move ahead) 

- Arts groups in the past have expressed keen interest in a black-box theatre in the town centre (
Kelowna example) as a flexible space for rehearsals and smaller-scale events. 

- An arts gallery/studio space in the spirit of the celebrated Old School House Arts Centre in Qualicum was explored by the Mayor's Advisory Council on Arts & Beautification circa 2012/13 at the former Mulligans property when it was on the market. 

From This Blog: 

* Some Thoughts on the Arts (Oct. 2018) 


<clip from 2019> The 
SPA Committee is returning a year after the sad passing of its former chairperson, the irreplaceable Cllr. Brenda Parkinson. In keeping with tradition, it will feature a mix of public members (hopefully a number of fine returnees among them) and one representative each from the Sooke Arts Council and the Sooke Region Historical Society.  Other organizations will be considered. The new committee will, I imagine, be asked to initiate action on the previous group's top recommendations -- the painting of the town centre's three crosswalks (featuring, in turn, a rainbow, musical notes and the combo of whale's tail and leaping salmon) and a makeover of the tourism kiosk at Evergreen Mall. The new committee will also have license to conjure fresh ideas that will (to quote the existing terms of reference) "foster public awareness, recognition, education, support and celebration of the community arts in Sooke." (The Whiffin Spit memorial wall is also a legacy of Brenda's SPA committee; the staff recommendation for a display space for memorial plaques in Quimper Park near the Spit parking lot is being brought back by Mayor Tait for reconsideration Monday night; this is to ensure staff will work with the new committee and in consultation with the T'Sou-ke on a dignified, effective, respectful and yet also unique and artistic memorial facing the harbour.) 


appendix_a_stage_one_report__december_2020_.pdf
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committee_-_sooke_program_of_the_arts_-_29_jun_2022_-_agenda_-_pdf.pdf
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Sooke School District #62

3/12/2025

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Council and CAO Gray are set for Sooke's fourth Memorandum of Understanding meeting with the trustees of School District #62 this evening. Preparing myself by gathering this homework, diving deep into the SD62 website in learning more about its remarkable range of programs and services, and following up on my March, 2021 State of Sooke's Youth Nation blog post. 

BC Education Legislation 
- School Act (1996)
- Teachers Act (2024 updated) 
​- Independent School Act (1996) 
- First Nations Education Act (2007) 
- Glossary 

BC Ministry of Education and Child Care 
"The purpose of the British Columbia school system is to enable the more than 570,000 public school students, 89,000 independent school students, and more than 4,500 home-schooled children enrolled each school year, to develop their individual potential and to acquire the knowledge, skills and abilities needed to contribute to a healthy society and a prosperous and sustainable economy."  + January, 2025 mandate letter to Hon. Lisa Beare, Minister of Education and Child Care 

​- home page 
- BC Course Curriculum
​- References for curriculum transformation in BC 
- Learning Pathways (literacy and numeracy skills) 

- Core Competencies K-12 curriculum
"The Core Competencies are sets of intellectual, personal, and social and emotional proficiencies that all students need in order to engage in deep, lifelong learning. Along with literacy and numeracy foundations, they are central to British Columbia’s K-12 curriculum and assessment system and directly support students in their growth as educated citizens." 
1. Communicating and Collaborating 
2. Thinking (Creative, Critical, Reflective) 
3. Personal and Social (Awareness, Responsibility, and Positive Personal and Cultural Identity) 


BC School Trustees Association
- BCSTA advocacy focus areas cited on its website: i) Recruitment and Retention of Staff; ii) 
Capital and Deferred Maintenance Funding; and iii) Inclusive Education and Student Success.
- 2022-2025 Strategic Plan  

- Excerpt from Election 2024 advocacy template: "Capital and Deferred Maintenance Funding: Schools are more than mere buildings; they are the environments where future generations embark on their educational journeys. Many of BC’s schools are in urgent need of repairs, updates and seismic upgrades. To ensure that our learning environments are safe and reflect the needs of 21st century learning, adequate capital and deferred maintenance funding is needed. There is a need for recognition of these challenges and adjustments to budgeting for school districts." 


Memorandum of Understanding between SD62 and District of Sooke signed in early 2022 
Subsequent meetings held on Feb. 15, 2022; Jan. 30, 2023; and June 29, 2023 

* Collaborative advocacy with the Province on shared priorities
* Sooke's population increases and need for new schools
* Explosive population growth in Langford and Colwood requiring new schools 
* Traffic and safety issues at schools on Hwy #14
* Sooke Elementary's future
* Future for school land purchased in Sunriver 
* Expansion of Edward Milne Community School 
* Safety and parking issues at John Muir in particular 
* Impacts of planned MOTT roadwork on Hwy #14, including Idlemore and Church
* Saseenos Elementary's future  
* Promise and potential of The Village Initiative and The Foundry 
* Playground expansion - new facility at John Muir in 2024
* Sport court box utilization at Sunriver
* School crossing guard program 
* Safe Routes to Schools and the walking school-bus initiative
* Finite funding available from Ministry of Education & Child Care given its province-wide mandate  


Sooke School District #62
(website homepage) 
School Stats
Enrolment (as of Sept. 2024)
Approx. 4.3% annual growth, or 400 new students annually (enough for a new elementary school)  

- Elementary: 6,083
- Middle: 2,974
- Secondary: 4,241
- Special needs students: 1,387
- International students: 260

- Teachers: 670
- Principles & Vice-Principles: 71
- Educational Assistants: 449 in 2023
- Support staff: 273 

Executive Team
- Superintendent: Paul Block 
- Secretary Treasurer: Brian Jonker
- Deputy Superintendent: Monica Braniff 
- Associate Superintendents: Dave Strange & D'Arcy Deacon 
- Executive Director, Human Resources: Fred Hibbs 

Board of Education 2022-2026
Cendra Beaton (Chair) 
Allison Watson (Vice Chair)
Amanda Dowhy (Past Chair) 
Russ Chips
Christine Lervold
Ebony Logins 
Trudy Spiller 

​Archive of board meeting agendas and minutes 

Strategic Plan 2021-2025
* Draft Strategic Plan for 2025-2029 included in the Feb. 25 agenda pp. 100-113. Quarterly reports are tabled at meetings in November (Quarter 1: July- September), February (Quarter 2: October-December), May (Quarter 3: January - March) and September (Annual Report including Quarter 4: April to June).

Operational Plan 2024-2025 
- Includes Engagement, Learning and Growth priority areas. 
- Diversity, Equity and Inclusion (DEI) is a leading cross-category priority 
- Implementation of the K-12 Literacy Framework in middle and secondary schools 
- Student participation and voice 
- Collaborate with Sc’ianew, T’Sou-ke and Pacheedaht Nations and with Na’tsa’maht Indigenous Education to establish a new Indigenous Education Council (re: Bill 40, School Amendment Act, 2023) 
- Develop an asset management plan 
- Make progress towards CleanBC 2030 targets 

- Introduce SD62 Ethical Framework to board decision-making 
​- BC Digital Literacy Framework 

Budget Planning 
See amended annual budget in the Feb. 25 agenda pp. 79-96 
​- Current and past budgets 
- 2025 Financial Plan 

2024/25 Budget
- Total Expenses: $231,779,556 
- Total Revenue:  $257,308,544 
- Ministry of Education funding: $227,630,702 
- MOE funding based on a per-student allocation of $8,915

Capital Funding 2024/25
"The Capital Fund includes capital expenditures for land, buildings, buses and other tangible capital assets. The 2024/25 budget includes $29.6 million in anticipated total capital additions. Significant capital projects include:
~ Expansion Program (EXP) – $22.3 million for the prefabricated classrooms at David Cameron Elementary and Ruth King Elementary
~ School Enhancement Program (SEP) – $0.85 million for a HVAC upgrade at Willway Elementary and $0.45 million for roofing upgrades at Crystal View Elementary
~ Carbon Neutral Capital Program (CNCP) – $0.5 million for energy upgrades at John Muir Elementary
~ Playground Equipment Program (PEP) – $0.195 million for a new playground at John Muir Elementary
~ Childcare Centre - $5.1 million for a new childcare centre at Colwood Elementary. 

School Inventory 
- 26 schools
- 20 in Langford and Colwood
- All mapped on the
 School Locator 

Schools in Milnes Landing (Sooke Region) Zone 
- Edward Milne Community School + staff (Principal Mike Bullock) 
- Journey Middle School + staff (Principal Darren Russell) 
- Sooke Elementary School + staff (Principal Krista Leakey) 
- John Muir Elementary School + staff (Principal Tamara Deleenheer) 
- Ecole Poirier Elementary + staff (Principal Tess Vally) 
​- Saseenos Elementary + staff (Principal Gordon Johnson) 
- future Port Renfrew Elementary ($12m funding announced in March, 2024) 

- SD #62 Healthy Schools, Healthy People program + sample newsletter 
- SD #62 Mental Health resources 
- Sooke Schools International Students Program 


Long-Range Facilities Plan 2023 
Executive summary: "SD62 is at a tipping point: The School District encompasses the municipalities: District of Sooke, City of Colwood, City of Langford, District of Metchosin, District of Highlands, Township of View Royal and the Juan de Fuca Electoral Area. In BC, in the last two census cycles, Langford has been the fastest growing mid-size municipality. As a result, for the past several years SD62 has been one of the fastest growing school districts in the Province, and the construction of new seats in the District has not been able to keep up with the enrolment growth.

With an average utilization rate across the District of 112%, the District is now at a point where either new capital construction or temporary accommodation is the only remaining tool to alleviate pressure on its schools. Currently, SD62 has one of the highest numbers of portables, when compared to enrolment, in the Province, and approximately 11% of its students are being taught in portables, many of which are past their expected useful life, instead of in permanent facilities.

If no additional capital projects are approved over the next 5 years, the overall District utilization rate is projected to grow to over 120% by 2027, and to over 130% by 2032, and SD62 will have to add over 50 additional portables to alleviate the seat shortfall. This is estimated to cost the District a present day value of approximately $20 million. 
Recently, the District has been awarded pilot projects at two schools for prefabricated additions of 8 classrooms each. These two projects are scheduled to open in the fall of 2024, and will present significant cost savings to the District, as the additions will replace portables.

SD62 is in desperate need of more, immediate, enrolling space in permanent facilities, and is committed to prioritizing simplified repeat designs and prefabricated solutions to reduce the time line for the delivery of major capital projects." 

Replaces the 2018 Long Range Facilities Plan 

Future Priorities
Milnes Landing (Sooke) 


In Development
- Sooke Elementary seismic upgrade/replacement with an additional 150-200 seats 
- Seismic replacement for Port Renfrew Elementary (50 students) 

Short Term (up to 5 years) 
- Addition to EMCS of new modular section for 300 more students 

Mid-Term (up to 10 years) 
- Seismic upgrades at John Muir Elementary and Saseenos Elementary 

Long-Term (10 years+) 
- "New elementary school: based on projected community growth, Sooke will require a new elementary school. It can be investigated whether the existing land holding is the best location for a new school site, or if this land can be used in a sale or land swap, for a location on the west side of Sooke."



North Langford & North Colwood
- Recent: Centre Mountain Lellum Middle School (700 seats; opened in Nov. 2022) 
- Recent: 
PEXSISEN Elementary (500 seats; opened Sept. 2022) 
- Expansion of Ruth King and David Cameron elementary schools (+190 seats each) 
- Short-term: New North Langford elementary (480 students) and secondary (1200 students) schools  
- Mid-Term: Seismic replacements at various schools 

South Langford & South Colwood 
- Recent: Royal Bay Secondary expansion (+600 seats; opened in Sept. 2020)
- In Development: New South Langford elementary school (480 students)

- Short-term: New South Colwood elementary school (480 students) 
- Mid-Term: Sangster Elementary replacement (300 students) 

Future School Sites 
"The District owns all of its school sites, the Board office site, as well as five additional vacant sites for future new schools. With development progressing on the south of the island, limited properties remain that can be acquired by the District to meet future needs. Vacant sites that the District owns for future development, are:

~ Skirt Mountain Site 1380 Flint Ave, Langford - 6 acres
~ City Gate High School Site 2382 City Gate Blvd, Langford - 12 acres
~ Latoria Road Site 678 Latoria Rd, Colwood - 11 acres
~ South Colwood Site Royal Bay - 7 acres
~ Sooke River Site 2438 Phillips Rd. - 5 acres

Seismic Upgrade Priorities
~ Sooke Elementary (Medium priority, latest upgrades in 1967 to BC's oldest, still operating elementary school - 1911) 
~ Port Renfrew Elementary (Medium, built in 1970)

~ John Muir Elementary (Medium, 1970)
~ Saseenos Elementary (Medium, 1959)
~ Willway Elementary (H3, 1977)
~ Millstream Elementary (Medium, 1959)
~ Savory Elementary (Medium, 1965)

Sooke Analysis within the Facilities Plan
"Looking at the census data, we can see that the population of Sooke has grown from 8,238 in 2011 to 15,583 in 2021. Even though the population has grown, we also see that the average age is going up, as is the % of the population over 65 years of age. The population of Sooke is aging: where the median age in 2016 was around 40, in 2021 it has gone up to 42.6, and the % of people over 65 in that time increased from 15 to over 19%. The overall population growth therefore does not translate equally into more school aged children: the population between 2016 and 2021 grew by 2,314, or 25%, however the population of children between the ages of 5-19 only grew by 175, or 10%."

Colwood Analysis
"Colwood has a younger population than the regional average, however the overall population is slowly aging. In 2016, the median age in Colwood was 40.9 years, and in 2021 this had gone up to 42.3. The population of school-age kids, however grew by 10.10% in those years, compared to the overall population growth of 12.5%. Colwood 2038 projects a 35% population increase by 2028 and an additional 16% increase by 2038 where it is anticipated the majority of growth will be in the Seaside, Royal Bay, Colwood Corners and Latoria neighbourhoods. It is expected that the number of apartments will grow and by 2038 will account for 39% of the housing mix." + 2018 Jack Knox article on Royal Bay Secondary. <clip> "The West Shore continues to boom. The Sooke district’s enrolment, which was 8,272 a decade ago, hit 10,800 this year and is projected to increase by a further 1,800 over five years." 

Langford Analysis 
"One of the fastest growing communities in BC and the largest of the municipalities that SD62 operates in. It has seen explosive growth over the past 10 years: With its 2021 census population of 46,584, it was the fastest growing municipality in BC over 5000 residents, and the third fastest in Canada, with a 31.8% growth compared to 2016. 
Of the communities that SD62 operates in, Langford has the youngest population, with an average age of 39.1 (2021 census). The pace of both residential and commercial development and the relative affordability of housing compared to surrounding communities, will continue to attract a younger population. Approximately 12% of the population is older than 65. The Central and North Langford areas are where the School District will see the most explosive growth over the next 10-20 years: with the population of Langford projected to grow by over 60,000 people over the next 30 years, and its relative affordability, the area is an attractive location for young families and newcomers."


District of Sooke Advocacy 
- Meeting with Minister of Education and Child Care Rachna Singh at the Sept. 2024 UBCM Conference
i) Request information on the plan for schools in the Sooke School District's Milnes Landing (aka Sooke) region; and 
ii) Advocate for efforts to secure fair funding and new school developments for Sooke, such as the new Sooke Elementary and Sunriver Elementary, in response to the area's fast-growing population and given the current focus on Langford and Colwood in SD #62’s five-year capital plan. 

- UBCM meetings with former Education Ministers Whiteside and Fleming, 2018-2023 


Miscellaneous 
- SD #62 Safe Schools 
- resources for mental and sexual health, traumatic events, online safety, substance use. 

- ERASE Reporting Tool ~ "The ERASE Report It tool is an online, anonymous reporting tool where students can report anything they find worrisome or concerning directly to their school/school district’s safe school coordinators. Examples of behaviours or incidents to report include: Bullying/Cyberbullying; Harassment; Social Media; Sexting; Inappropriate Sexual Behaviour; Concerns about Adults; Concerns about a school; Racism/Discrimination; Drugs or Alcohol; Weapons or Gang Activity; Threats; Violence or Fighting; Mental Health Concern; Suicide; Vandalism or Property Damage; School Attack/Shooting; Or anything else that is worrisome or concerning." 

- Student behaviour patterns:  2019 infographic produced by SD62's Healthy Schools, Healthy People program 

- McCreary Centre Society - 2023 BC Adolescent Heath Survey + South Island results 

- The Youth Engagement Project: A Youth Perspective on Developing a Youth-Friendly Sooke (2014, see file attached to this 2021 blog entry) 

- Statistics Canada reports in the 2016 census that there are 3,085 residents under the age of 19 in Sooke ~ 775 of them aged 10-14 and 760 aged 15-19.  Boys outnumber girls marginally (as is the case nationally and internationally for sound evolutionary reasons.)  (update) 

-  Human Early Learning Partnership EDI Wave 7 Sooke School District #62 Report - "an overview of patterns and trends in early child development for Wave 7 (2016-2019) and explores change over time from Wave 2 (2004-2007)" + PDF
- Early Development Instrument (EDI) report - 2023/24 
- questionnaire issued to kindergarten students since 2001 (i.e., Wave 1) 
- focuses on physical health & wellbeing, social competence, emotional maturity, language & cognitive development, communications skills and general knowledge 
- critical for early intervention strategies 

- 
UBC researcher Bill Warburton’s report (2023) on the importance of upstream intervention in keeping youth out of the justice system (shared on from the Victoria Family Court and Youth Justice Committee) 

– 
Youth Justice Services: Strengthening Abilities and Journeys of Empowerment ~ presentation by the Hon. Grace Lore, Minister of Children and Family Development (June 2024) 

- Parent Advisory Council (PAC) is the official recognized voice of parents at the school level.  Every parent of a child registered in a school has a right, under the School Act, to belong to the PAC. The PAC meets monthly to consider school and community issues of interest and concerns of parents and our kids.  Parents who are informed and are committed to their children’s education can and do enhance the quality of learning.

- Edward Milne Community School Society + archive of annual reports, 2010 to present 

​- Safe Paths to Schools: Sooke Report (2016) 

- Sooke Soccer Youth Programs + other local sports leagues 

* SEAPARC
* Sooke Family Resource Society
* T'Sou-ke Nation Youth Centre
* Rotary Club of Sooke
* Junior Youth Spiritual Empowerment Program
* 
Westshore Centre for Learning and Training
* 
Sooke Transition House Society


Youth Engagement 
- UBCM Best Practices + Youth Engagement Toolkit Guide (2012) 
- FCM Municipal Youth Engagement Handbook
- UVic/Province of BC Toolkit 
- Ontario Centre of Excellence for Child and Youth Mental Heath - Youth Engagement 
- Pan-Canadian Joint Symposium for School Health - Youth Engagement Toolkit 
- 100 To Zero: Age-Friendly Planning (Plassurban, Victoria) 
- Maple Ridge Youth Development Wheel 
- BC Chamber of Commerce: A Focus On Youth Entrepreneurship (2020) 
- A Seat At The Table: A Review of Youth Engagement in Vancouver (McCreay Centre Society, 2009) ​
​- National League of Cities (US): Promoting Youth Participation 

​- Local Government Awareness Week (third week of May annually) 
- City of Calgary Mayor's Youth Council 
- City of Victoria Youth Council
- City of Duncan Junior Council + Terms of Reference + Article + sample minutes 
- Squamish Youth Strategy 

Miscellaneous
- Screen Time and Activity Among Canadian Youth (Stats Can, 2017) 
​- Exercise and Screen Time During the COVID-19 Pandemic (Stats Can, 2020) 

- ParticipACTION Impact Report (2024) 
- Children and Youth Report Card (2024) 

- Family Influence: The ParticipACTION Report Card For Children and Youth (2020) 
- Better With Age: The ParticipACTION Report Card for Adults (2019) 

- Canada's Youth Policy (2020) + Young Canadians resource page
- UN International Youth Day (annually on Aug. 12 since 2000) 
- UN Youth 2030: Youth Strategy 

- A Pathway To Hope: A Roadmap For Mental Health and Addictions Care (Province of BC) 
- Mental Health Commission of Canada: Mental Health Strategy for Youth (2016) 
- BC Children's Hospital Kelty Mental Health Centre: Youth and Young Adults 
​- CMHA BC: Youth Helping Youth (Peer Support) 

The Village Initiative: Sooke/Westshore 
The Village Initiative (TVI) "is an inter-disciplinary network of more than 60 organizations sharing a commitment to the vision of healthy and thriving children, youth, and families across the Sooke and West Shore communities ... TVI took root when the Sooke School District and Island Health started a conversation with community partners, recognizing that the health and wellbeing of children, youth, and families are best supported through an all-hands-on-deck approach – a Village. The urgency of our mission has only been underscored by the global pandemic and its impact on children, youth, and families." 

- Project Plan for Sooke-Westshore Shared Space Network and System (March, 2022)
- Space survey results (2021)
​- Sooke/Westshore Community Health Profile (2022) 

The Village Initiative member organizations
(stewardship committee organizations in green) 

Beacon Community Services
BGC South Vancouver Island
Canadian Mental Health Association, BC Division
Capital Region Food & Agriculture Initiatives Roundtable
Children’s Health Foundation
Citizen’s Environment Network in Colwood
City of Colwood
City of Langford
Community Social Planning Council of Greater Victoria
District of Sooke
Family Services of Greater Victoria
First Nations Health Authority
Food Share Network
Goldstream Food Bank
Greater Victoria Local Immigration Partnership
Greater Victoria Public Library
Hulitan Family and Community Services Society
Inter-Cultural Association of Greater Victoria
Island Health – Mental Health and Substance Use, Children, Youth and Families, Public Health, Priority Populations
Island Health – Public Health
Island Métis Family & Community Services Society
John Howard Society of Victoria
Juan de Fuca Performing Arts Centre Society
KidSport Greater Victoria
Langford Residents Association Society
Learning through Loss
MCFD Child & Youth Mental Health
Mennonite Central Committee
Military Family Resource Centre
Mustard Seed Food Bank
OneAbility
Pacific Centre Family Services
PISE (Pacific Institute for Sport Excellence)
RCMP
ReImagine West Shore Community Society
Rotary Club of Sooke
Royal Roads University
Salvation Army
Saunders Family Foundation
SEAPARC Leisure Complex
Sea To Tree Health & Wellness
Society of Saint Vincent de Paul Vancouver Island
Sooke Family Resource Society
Sooke Food Bank
Sooke Region Communities Health Network
Sooke School District
Sooke Shelter Society
Story Studio
Threshold Housing
Thrive Social Services
United Way of Greater Victoria
United Way Southern Vancouver Island
​
University of Victoria Centre for Youth & Society
Vancouver Island Regional Library
Vancouver Island Counselling Centre for Immigrants and Refugees
Victoria Immigrant and Refugee Centre Society
West Shore Arts Council
West Shore Chamber of Commerce
West Shore Parks & Recreation
Westshore Town Centre
WorkLink Employment Society
YMCA-YWCA of Vancouver Island
Youth Hope Haven Foundation

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Calling 9-1-1 on provincial downloads

3/8/2025

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Who you gonna call when emergency strikes? 9-1-1 of course. And who's going to pay for this essential service? Effective April 1, we in Sooke must pay our share to the tune of what amounts to a 3.5% tax increase once a full year of billings kick in next year. Ouch, especially given that this is a first-time cost for the municipality. Previously and traditionally, 9-1-1 costs have been covered by Ottawa (30%) and the Province (70%).  

Seemingly another classic download of senior government costs onto local taxpayers. The Province, however, argues that, under the Provincial Municipal Police Unit Agreements and the Provincial Policing Service Agreement, local governments are wholly responsible for 9-1-1 services.  

Impacted South Island mayors are riled. As much as they appreciate the critical work, unquestioned professionalism and essential nature of the emergency call service, they reached a breaking point yesterday and sent a letter to Premier Eby stating that "we will not sign the E-Comm agreements or make any payments to E-Comm." This because of their "profound frustration and disappointment with the Province's refusal to delay the implementation of police dispatch costs to our communities' taxpayers."  

This letter follows at least five years of lobbying, advocacy meetings and a welcomed but finite three-year deferral on costs (aka "transitional funding") that ends on April 1. Most recently the Mayors wrote Eby in late January this year seeking the following commitments, all replicated in their March 7 correspondence: 

1. Maintain 100% transitional funding until the E-Comm review is complete and actionable solutions are implemented.

2. Address the funding inequity between South Island municipalities and other jurisdictions, ensuring consistent and fair treatment across B.C.

3. Introduce a telecommunications levy to offset 9-1-1 dispatch costs and align with funding models in other provinces.

4. Engage in meaningful consultation with our 10 South Island municipalities on this issue.


Solicitor General Gary Begg replied on Feb . 20 with a firm no.  He notes that under the Provincial Municipal Police Unit Agreements and the Provincial Policing Service Agreement, local governments are responsible for 9-1-1 services and hence this is not another download.  

.<clip> "In accordance with the terms of your Municipal Policing Unit Agreements, your communities must assume responsibility for all police dispatch costs. I also encourage you to finalize and sign your service agreements with E-Comm as soon as possible."  In the meantime, "an independent review and investigation into the governance, financial and operational effectiveness of E-Comm and 9-11 service provision in the province" began in December. When complete it will include future funding recommendations that may deliver relief. 

The 10 local governments are Colwood, Duncan, Ladysmith, Langford, Metchosin, North Cowichan, North Saanich, Sidney, Sooke and View Royal. All face significant tax hikes this year in paying for area 9-1-1 service based out of the South Island 9-1-1 Police Dispatch Centre that opened in Saanich in March, 2019.  In Sooke's draft 2025 budget, E-Comm is pencilled in at $254,927 -- or a 2.5% tax increase. That's to cover the nine-month period after charges begin on April 1. A full year next year takes the price tag to near $325k.  

A 2021 UBCM resolution asking the Province to introduce a levy on cell phone bills so as to underwrite 9-1-1 service. In response, the Solicitor General of the day wrote: "Ministry staff will undertake further work to explore funding mechanisms to support 9-1-1 services, such as the establishment of a call answer levy on wireless phones and, in recognition that this is a cross-ministry issue, will work with colleagues at the Ministry of Municipal Affairs ... 9-1-1 is an optional service and is delegated to municipalities. The communities have an option to use E-Comm or provide an alternate service."

E-Comm 9-1-1 President and CEO Oliver Grüter-Andrew is an invited guest of Sooke council on Monday night, and so I'm preparing this explainer as necessary homework. Cllr. McMath, a 9-1-1 employee herself, asked that this invite be sent and so we're counting on her to be present in leading the questions with her unique perspective. I'm confident we'll treat the messenger kindly and not shoot him given that the costing decisions are entirely down to decisions made the Province through the Ministry of Public Safety and Solicitor General. 

Starter
This definitive Jan. 30 Capital Daily story by Sidney Coles. 

E-Comm 9-1-1
Website 
"E-Comm is the dispatch partner of more than 70 police and fire agencies. It owns and operates the largest multi-jurisdictional radio network of its kind in British Columbia, allowing first responders to communicate their essential messages effectively and securely. It provides a variety of secure, mission-critical technology services that support its own operations and those of its public safety partners."t + Public Education FAQ 

​Public Safety Answering Point 
"A
 call centre responsible for answering calls to 9-1-1 for police, firefighting, and ambulance services. The PSAP has trained 9-1-1 operators that are responsible for dispatching the appropriate emergency services or transferring calls to the appropriate emergency response agency for the dispatch of services." (CRTC)

Statistics 
​
E-Comm is responsible for 99 per cent of the province’s 9-1-1 call volume. In 2024, E-Comm’s provincial 9-1-1 call volume was 2,049,856 calls. Of the 9-1-1 calls E-Comm directs to emergency services:
  • 58 per cent of calls were for police
  • 35 per cent of calls were for ambulance
  • 7 per cent of calls were for fire
- Leadership Team (includes bios of the CEO and other management). Mr. Gruter-Andrew was hired in 2017 following positions with the Provincial Health Services Authority and the University of British Columbia. 

Legislation - E-Comm was established in 1997 through the BC Emergency Communications Corporations Act 

Strategic Plan (2025) + PDF 
"As an organization built literally from the ground up, E-Comm has achieved many milestones in the course of our 20 years of service. We have shown we can save lives and protect property through helping 9-1-1 callers and supporting our first responder partners. We have become leaders in emergency communications through our new digital radio system and other technical innovations. This leadership is grounded in our smart, capable people and their ongoing collaboration with our many partners, whom we respect and value. The dedication of those who work in emergency services cannot be overstated." 

Transformation Plan + 2024 update (released Feb. 28, 2025)

Highlights 
* 98% of 9-1-1 calls in 2024 were answered in 5 seconds or less,  the best service level since 2016.
* On behalf of the police agencies it serves, E-Comm exceeded service level targets for police emergency calls in the Lower Mainland, answering 90% of police emergency calls within 10 seconds and 91% on Vancouver Island.
* E-Comm also exceeded its service level for fire emergency, answering 94% of fire emergency calls within 15 seconds. 
* 80% of police non-emergency calls for Lower Mainland police agencies E-Comm serves were answered within 3 minutes or less (up from 63% in 2023 and 44% in 2022).

Short-Term Priorities
* Open and develop the Vancouver Island Operating Centre. Establish a second operating centre in the Lower Mainland to enhance overall operational resilience, including during a disaster." 

* Next Generation 9-1-1 Implementation: Deploy the technology upgrades associated with Next Generation 9-1-1. Review call-taking and dispatch practices at E-Comm. Provide province-wide thought leadership and change management to ensure a smooth transition to Next Generation 9-1-1."

NG911 
The new system – called Next Generation 9-1-1 – replaces decades-old analog technology in emergency communication centres with a digital network, allowing dispatchers to get to urgent calls faster and laying the groundwork for receiving texts, photos, and videos from callers in the future. (Global News) 

- About NextGen 911 
- CRTC role and oversight 
- NextGen 911 Backgrounder (Association of Public-Safety Communicators of Canada) 

- Updated timeline to March 2027 for NG911 implementation (CRTC decision, Feb. 28, 2025) 
"Telecommunications Service Providers have made the necessary upgrades and are prepared to move to NG9-1-1. However, the Commission has heard that most provincial, territorial, and municipal emergency service organizations will not be able to make the necessary upgrades in time.
Accordingly, a majority of interveners in this proceeding have asked the Commission to extend the deadline to transition to NG9-1-1. These interveners include key 9-1-1 stakeholders, such as the Canadian Association of Chiefs of Police, the Canadian Association of Fire Chiefs, and the Paramedic Chiefs of Canada. These interveners noted that unless the deadline is extended, Canadians in areas that have not transitioned to NG9-1-1 could lose access to 9-1-1 when existing networks are decommissioned. This would cause an unacceptable risk to public safety." 

Province of BC Investment
- Investment in 911 Network Supports Safer Communities (BC funding announcement, March 1, 2023)
"E-Comm, which handles 99% of B.C.’s 911 call volume, is leading Next Generation 911’s implementation in most B.C. municipalities. Pending approval by the legislative assembly, the Province’s $150-million investment will help offset local governments’ costs for transitioning to Next Generation 911 and be divided into two parts: $90 million will be provided to E-Comm for technological upgrades; and $60 million will be provided to the Union of BC Municipalities (UBCM) to defray costs, such as staffing, training and quality assurance. 

South Island Call Centres 
E-Comm 9-1-1 South Island Call Centre
- opened on March 5, 2019 
- serves the Victoria, Saanich, Central Saanich and Oak Bay police departments as well as 11 RCMP detachments in CentralSouthern Vancouver Island, namely: Integrated Roadside Safety Unit, Ladysmith, Lake Cowichan, North Cowichan/Duncan, Outer Gulf Islands (includes Pender, Galiano and Mayne), Salt Spring Island, Shawnigan Lake, Sidney/North Saanich, Sooke, South Island Traffic Services, West Shore (includes City of Langford, City of Colwood, Town of View Royal, District of Metchosin, District of Highlands, Songhees First Nation and Esquimalt First Nation).
- calls for fire and ambulance are re-routed 

- At Saanich's BC 9-1-1 Centre, 'first-first responders' ready for anything (Times Colonist, Jan. 6, 2025) 
"
The South Island 911 Police Dispatch Centre has 110 staff who handled about 100,000 police emergency calls and 160,000 non-emergency calls in 2024 alone. Since the $13.1-million facility was built by the Capital Regional District in October 2017 — and local police agencies consolidated their dispatching and emergency calls there — more than 1.4 million calls have come through" “We are often referred to as the first, first-responders,” operator Kuzi Mujakachi said. “Every second counts so we are trained thoroughly to navigate every situation and every call, whether it is de-escalating someone on the phone who is screaming to listening into the background noises and seeing what we can determine from this call, the nature of it, just from the audio that we’re hearing.” It is about being firm and compassionate at the same time, and getting the reason for the call and an address as quickly as possible to send help, she said. 

Vancouver Island Emergency Dispatch Centre, Langford 
BC Emergency Health Services oversight ... BC Ambulance Dispatch Centre 
Serving all of Vancouver Island, Powell River and the surrounding Gulf Islands, the Vancouver Island Dispatch Operations Centre in Langford receives on average 250-300 emergency calls per day.
​- Clinical Response Model 


Miscellaneous 
- Future Sooke taxpayer cost: Vancouver Island Integrated Major Crime Unit (VIIMCU). Implementation date TBD with Sooke responsible for the costs (though Mayor Tait and council have repeatedly lobbied the Solicitor General for relief or a break of some kind.)  Initial estimate is $350k per year, i.e. a 3% tax hike likely to start in 2026.   Joining VIIMCU is an insurance policy of sorts that protects Sooke from one-time, usually six-figure investigation costs associated with murders and other major crimes.
 
- Emergency Communications Service Public Emergency Delivery (Ministry of Justice, 2015) 
Funding Questions 
- How does local government in your community currently fund 911 PSAP?
- Will local governments be able to fund these and enhanced services such as NG911 in the future?
- What funding model options exist and would be successful? Why or why not?
- With respect to existing funding for emergency communications, what works well, needs improvement, or could be done differently?


- 911 Central Island: Study of Call Taking Alternatives (2015) 

- North Island 9-1-1 
The Public Safety Answering Point (PSAP) answers all 9-1-1 calls. PSAP is handled by E-Comm in Vancouver. The North Island 9-1-1 Corporation has an agreement with E-Comm to perform this function. E-Comm provides PSAP 9-1-1 call answering for the North Island 9-1-1 Corporation, the Metro Vancouver region and 25 other regional districts in B.C. E-Comm also provides dispatch services for 36 police and fire departments." 

​Images
- E-Comm 911 Strategic Plan Priorities 
- Ministry of Health Standardized Hospital Colour Codes policy (2011) 



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Promise & Potential: Sooke Region Tourism

3/2/2025

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Update: July 2025

July 14 - Order In Council #364 was signed by Lt. Governor Wendy Cocchia approving the MRDT for Sooke. The tax is to be collected starting Nov. 1, 2025. Official announcement pending. 

July 12 - BC Tourism releases its Tourism Playbook for the FIFA World Cup 2026. 
* World Cup Tourism Strategy 
1.2 Stimulate regional travel by tournament visitors.
1.3 Extend the energy and excitement of the games to BC communities.

* Playbook (PDF) 
"For those looking for creative ways to align with the energy of the FIFA World Cup 2026™, Beautiful Seats can serve as inspiration. The concept celebrates spaces temporary or permanent where people come together in uniquely BC settings. Whether it's a bench, a log, or a purpose-built gathering place, what makes it “beautiful” is the connection between people, landscape, and moment.

Some ideas inspired by this approach might include:
• A gondola-accessed alpine perch with match viewing and mountain air
• A vineyard terrace with local pours and live broadcasts
• A ranch-side setup after a guided horseback ride
• A lakeside dock reached by kayak, with curated local snacks
• A mountain biking rest stop with screens and sweeping views
• A forest clearing at the end of a guided hike


Each idea starts with the place and what makes it special. A Beautiful Seat doesn’t need to be big—it just needs to feel connected. More information will be made available about the campaign and opportunities for communities and businesses to participate in it as it becomes available. Check bctourismfc.ca for updates."

*
Beautiful Seats marketing campaign in UK and Germany + campaign home page 
(a local destination cited is the Juan de Fuca Marine Trail while noting it is closed this summer) 

* BC Tourism Industry World Cup Update - Webinar, June 18, 2025
* FIFA World Cup home page 
* "Vancouver To Host Seven Matches" - between June 13 and July 7, 2026 


Update: April 7, 2025 
Council gave its support to the District's application for the Municipal & Regional District Tax Program (MRDT) and directed staff to submit the completed paperwork to Destination BC and the BC Ministry of Finance for approval at the 3% tax rate (on accommodation bills).

"Budget/Financial Impacts: Potential to create a new revenue source for the District of Sooke by approximately $450,000 annually. Estimate is based on best available data and is subject to change. Revenue collected from MRDT can only be used to promote tourism and support community development projects."

See agenda starting on pg. 57.  It includes signed support forms from the District's major providers, namely the Sooke Harbour House (28 rooms), Sooke Harbour Resort & Marina (11), Sooke Point Ocean Cottage Resort (42) and the Prestige Oceanfront Resort (121). These represent 95% of the District's available rooms. Arbutus Cove Guesthouse declined, while no reply was received from Markham House Bed & Breakfast. 

Also included are two reports prepared by the District's consultants at 4VI (formerly Tourism Vancouver Island) - The First-Year (2026) Tactical Plan and a Five-Year Strategic Business Plan. 


Five-Year Plan
"The 5-year Strategic Business Plan outlines long-term tourism development priorities, marketing strategies, and potential affordable housing initiatives based directly on stakeholder-identified opportunities.

Key visitor trends include:
​
○ Strong day-trip market from the Greater Victoria region 
○ Growing interest in Indigenous tourism experiences
○ Increasing demand for outdoor recreation activities 
○ Rising VFR (Visiting Friends & Relatives) tourism that helps sustain year-round visitation
○ Emerging arts and cultural tourism potential 

Overall Goals, Objectives and Targets 

1. Strengthen Organizational Capacity and Governance ~ "Establish a robust operational framework through the District of Sooke's management of MRDT funds, ensuring effective program delivery, sustainable funding administration, and strategic oversight of tourism development initiatives." 

2. Develop Sooke’s Brand Position and Year Round Engagement Strategy ~ "Clearly define Sooke’s unique market position as the premier gateway to rugged West Coast adventure, while elevating its profile as a leading coastal community for immersive nature and cultural experiences." 

3. Visitor Services and Visitor Experience Development ~ "Strengthen Sooke's visitor services infrastructure and develop compelling tourism experiences that showcase the destination's unique offerings, supported by Destination BC resources and industry partnerships."

4. Strengthen Regional Partnerships and Collaboration ~ "Foster strategic partnerships and meaningful community engagement to create a unified, resilient tourism ecosystem that enhances Sooke's destination value proposition." 

5. Advance Sustainable Tourism Initiatives ~ "Implement comprehensive environmental stewardship and emergency preparedness measures that ensure Sooke's tourism sector operates sustainably while protecting its natural assets and community safety." 

SWOT exercise on Sooke tourism ...  
Weaknesses 
- Lack of signage 
- Limited peak-season accommodation (lack of short-term rentals) 
- Car-centric 
 
Tourism Opportunities
- MICE – Meetings, Incentives, Conferences and Exhibitions 
- Sports 
- Weddings
- Culinary
- Indigenous 
 
Goals and Objectives 
- DOS year-one staff hiring and training 
- Tourism advisory committee structure TBD 
 
Sooke Brand 
Clearly define Sooke’s unique market position as the premier gateway to rugged West Coast adventure, while elevating its profile as a leading coastal community for immersive nature and cultural experiences

Brand Positioning
"
Sooke is where rugged coastal beauty meets vibrant community spirit, offering a year-round haven for those seeking connections to nature, culture and adventure. As the gateway to the wild Juan de Fuca coast and the historic charm of Victoria, Sooke invites travelers to explore its rainforest, beaches and world-class outdoor experiences, from hiking and kayaking to simply soaking in the tranquility of its breathtaking landscapes. 

Deeply rooted in Indigenous heritage and a commitment to sustainability, Sooke blends respect for its natural surroundings with a thriving creative arts and authentic culinary scene. Visitors can enjoy artisan galleries, farm-to-table dining and the warm hospitality of a community that welcomes them as one of their own. Whether you’re chasing adventure, indulging your creative side or seeking a peaceful escape, Sooke is the perfect starting point for your West Coast journey." 

Organizational Structure and Governance 
● District of Sooke manages MRDT funds and program implementation
● District staff oversee operations with contractor support as needed 
● An Advisory Committee to be established that provides strategic input 

* Sub-committees will be established:
○ Finance 
○ Marketing 
○ Industry Development 
○ Emergency Preparedness 
​
● Members receive training and participate in annual planning 
● Formal agreements establish contractor deliverables 
● Regular program review ensures accountability 
● Clear protocols between staff, contractors, and advisory committee 


2026 Tactical Plan

 1. Marketing/Consumer Asset Development – photo libraries, written content, T’Sou-ke, Sooke Region Museum, local artists and tourism operators … $40k 
 
2. Marketing/Website (different to SRTA site?) - MRDT and Destination BC co-op marketing funds … $20k 
 
3. Marketing/Brand Development – Sooke lacks a cohesive brand identity/narrative (Wild By Nature?) ... $25k 
 
4. Marketing/Collateral Production & Distribution – SRTA guides, maps and itineraries in partnership with Sooke News Mirror … $20k 
 
5. Marketing/Media Advertising and Production – diverse advertising channels and paid social media - $10k 
 
6. Marketing/Social Media Management – content development and strategy; organic social media; email marketing platform and campaigns … $15k

7. Marketing/Consumer Events & Shows – Vancouver Outdoor Adventure Show and other tourism events … $7k 
 
8. Marketing/Partnership Marketing – with other groups, Destination BC, Pacific Marine Circle Route, South Island Spirit Loop … $10k 
 
9. Industry Development and Training – bi-annual tourism networking events, industry conferences, stakeholder meetings, etc. … $15k 
 
10. Product Experience Enhancement – Events and Festivals Fund akin to a Community Grant fund for community members and tourism businesses to create special events and festivals that will attract visitors … $40k 
 
11. Market Research and Destination Canada Visitor Personas – Clear visitor personas of multiple kinds of tourists  … $20k 
 
12. Advance Climate Action and Destination Certification – Climate Action Plan and our commitment to be a sustainable tourism destination … $25k 
- Biosphere Destination Certification (currently 68 world-wide, including Greater Victoria, Vancouver Island as a whole, Vancouver Island North, Cowichan Valley and Tofino 
- Pre-certification Gaps Analysis Report 
- Background and Assessment Report 

13. Product Experience Enhancement – Collaborate with Sooke Fine Arts Show … on a Cultural Enhancement Program – highlight local artists and indigenous heritage … $20k 
 
14. Board Governance and Training – Establish a diverse Tourism Advisory Committee … $14k 
 
15. Visitor Centre Operations – Mobile visitor kiosks to increase visitor engagement by 20% - $45k 
 
$326k TOTAL spending in 2026 drawn from MRDT revenue 


ORIGINAL POST - March 2, 2025

The present moment is fraught with white noise, tariff threats and seismic uncertainty, but no question whatsoever that our glorious slice of one the world's favourite islands (certified yet again for at least the 15th straight year by readers of Conde Naste Traveller) will continue to annually attract thousands of deep-pocketed visitors over the long term. The kind of unplugged silence and scenic beauty this accessible region offers in such plentitude is rare and precious. It is what the rest/recharge set desires most no matter where they come from -- elsewhere in BC, Alberta, Cascadia and internationally. (Or right here for that matter; Carolyn and I are due for another restorative staycation at Point No Point.) 

Given the short-term challenges of optimizing Sooke's modest amount of industrially zoned lands, tourism is recognized in the District's Community Economic Development Strategic Plan as a leading driver of future economic growth in the Sooke region. The math is simple enough: Visitors stay in the region for an average of three nights, spending $652 each in the summer and $888 in the winter months. Accommodation accounts for a third of this amount, and other considerable sums are spent in our shops and restaurants and on local services. 

Over the decades, tourism businesses locally have marketed themselves and the region, either acting independently or in conjunction with the Sooke Region Tourism Association (SRTA). Yet this marketing is set to move into overdrive with the long-anticipated introduction of the Municipal Regional District Tax (aka the "hotel tax"). Commonplace in populated areas across BC, it quietly adds 3% to accommodation bills that the vast majority of us accept without a second thought at check-out. This stipend is then funnelled by the Province to a Destination Marketing Organization (DMO) to cover its staffing and operational costs. 

The District in partnership with 
4VI (formerly Tourism Vancouver Island) is filing an MRDT application with Destination BC and the Ministry of Finance in the months ahead. This follows a number of preparatory steps taken  by Sooke's CED Officer Gail Scott in collaboration with multiple local and provincial stakeholders.
 
i) Creation of the Juan de Fuca Community First Regenerative Tourism Plan (
see agenda, pp. 101-183)
ii) Addition of the JDF to Destination Canada's Tourism Corridor Strategy 
iii) Consultation now underway with Washington state and Olympic Peninsula tourism reps to create the first Canada/US cross-border tourism campaign (an idea that preceded the latest madness of King Donald and will surely long outlive him.) 

The District is likely to add a destination marketing staff function in the early years of the MRDT as other organizations (SRTA most logically) develop the staff and capacity to take on this work.

​Tourism is central to the mandate of Sooke's new Community Economic Development Standing Committee. Its meetings begin next month, and so I'm preparing this compendium of links and direct-quote highlights as a handy reference for the work ahead. 



Overview 
- Tourism In BC: Value of Tourism (PDF, Destination British Columbia, Fall 2024).
-  Province of BC: Tourism Research 
- A Snapshot of Tourism In BC (infographic, Feb. 2025) 

Stats from these sources: 
* $22b in tourism revenue (money received by businesses, individuals, and governments due to tourism) in 2023.
* Tourism businesses employed 125k people in 2023, 7.9% higher than a year earlier
* Tourism contributed $9.7b to the provincial gross domestic product, 9.6% higher than 2022. This compares with mining ($5.4b), oil and gas ($4.5), agriculture and fishing ($3.4b) and forestry & logging ($1.7b) 

* There are 16,860 tourism businesses in BC; 16% of them are on Vancouver Island  

* More than 100,000 new tourism job openings are expected in BC by 2028
* International visitation is expected to return to pre-pandemic volumes by 2026.
* 72% of British Columbians feel that tourism contributes positively to the quality of life in their community
* 
In 2023, community Visitor Centres served 2 million visitors face-to-face at their physical locations

- Tourism Industry Dashboard (Destination BC). Data base from 2015 to present tracking international arrivals, tourism-oriented revenue, modes of transportation, hotel occupancy rates, etc. 

- Industry Performance: Various Performance Indicators (Destination BC) 

​- Monthly BC Visitor Statistics: Jan-May, 2024 Update (British Columbia Tourism Secretariat) 
- Q1 2024, 3,045,300 Domestic Visitors

- Statistics Canada: Travel and Tourism + The Daily
- BC Stats: Tourism  


Destination BC
​Visitor Centre at the Sooke Region Museum

Since 1981, Sooke Region Museum has hosted the region’s official Visitor Centre. It is one of 134 community-owned Visitor Centres spread across BC's six tourism regions administered through Destination British Columbia's Visitor Services Network Program. 

​- Destination BC 2023-2025 Global Marketing Strategy 
- DBC Corporate Strategy 2023-2025
- Learning Centre and Resources 

Canadian, US and International Visitor (to BC) Statistics 
- Market Profile: Washington and California (Destination BC, Dec. 2024) 
- 38% of Washington state travellers have visited Canada in last five years
- 27% of California travellers have visited Canada in last five years 

- Market Profile: Alberta, Ontario and British Columbia (Destination BC, Dec. 2024) 
- 72% of Alberta travellers have visited BC in last five years
- 90% of British Columbians have visited other parts of the province in last five years 
​
- Market Profile: International (Australia, China, Germany, Japan, Mexico, South Korea, UK) (Dec. 2024) 

- BC Destination Marketing Organization Association 
"Established in 2008, BCDMOA is a non-profit society advocating for over 50 community-based destination marketing and management organizations. A respected industry leader, its diverse membership represents a range of communities in terms of size and scope, with over $100 million in spending on strategic tourism marketing and management projects."

The Vancouver Island region membership includes Sooke and the following: 
* Langford
* Campbell River 
* Victoria
* Parksville/Qualicum Beach (Oceanside) 
* Southern Gulf Islands 
* Cowichan Valley 
* Nanaimo 
* Tofino
* Ucluelet
 
​


​Juan de Fuca Corridor Community First Regenerative Tourism Plan 

- Draft presented to Council, May 27, 2024 - see agenda, pp. 101-183.

- "What the plan does: This plan identifies how the economic, social, and cultural development of the Juan de Fuca corridor can be progressed through tourism without compromising the integrity of its very special natural attributes and profound cultural heritage. It provides a common vision, strategic objectives, and a series of actions to deliver on those objectives and suggests how a holistic approach to destination management might be taken forward."

<clips from the final document>

~ "Through Destination BC’s Community Tourism Planning program and supported by Pacific Economic Development Canada (PacifiCan), the partners – the District of Sooke, the District of Metchosin and WorkLink Employment Society - enlisted the support of 4VI, Destination Greater Victoria and the Indigenous Prosperity Centre - an initiative of the South Island Prosperity Partnership - as it embarked on a highly participative process to develop the Juan de Fuca corridor tourism plan." 

~ "The plan area not only includes the hub communities of Metchosin, Sooke, and Port Renfrew, but given its regional focus, also embraces the communities of East Sooke, Otter Point, Shirley, and Jordan River. Importantly, it holds space in readiness to work with the Pacheedaht, T’Sou-ke and Sci-anew First Nations if and when they feel the time is right to engage." 

~ "Based on performance from 2019, half of all overnight visitors to the Sooke region are from within Canada (primarily B.C., Alberta, or Ontario), almost one-third are from the USA (mainly Washington, California, or Oregon), and one in five are from international locations (mostly the United Kingdom, Australia, or Germany).  On average, during each season except fall, overnight visitors stay three nights, while in fall the average is two nights. During their visit only
approximately one in three visitors travel to areas of Vancouver Island beyond the region." 

~ "Two-thirds of visitor spending is allocated to accommodation (42%) and food and beverage (25%), with a further 13% spent on shopping. Whereas allocation of spending to accommodation or shopping varies considerably each season, spending on food and beverage and local transportation is highly consistent. Expenditure per overnight visitor averages CAD$710 over the year and ranges from $652 in summer to $888 in winter. Expenditure per visitor per night averages $237 over the year, from $232 during summer to $326 in fall." 


Juan de Fuca Corridor 
Destination Canada Tourism Corridor Strategy Program 
- District of Sooke announcement press release - Sept. 26, 2024 
- Program Homepage
​- FAQ 
- Program Overview
- Destination Canada Tourism 2030 Strategy (PDF) + video 

"What is a corridor? A corridor connects a concentration of similar businesses or institutions together, creating synergies that drive regional economies by leveraging each other’s resources and customers. Collectively they create greater overall demand for their product and give even more reasons for visitors to travel through an area."

- JDF Corridor is one of seven corridor routes across Canada
* UNESCO Atlantic Canada Corridor
* Susrtainable Journeys from Prairies to Pacific
* Northern Indigenous Lodge Network
* Cycle Ontario and Quebec

* Field to Fork: Saskatchewan Manitoba Agritourism 
* Northern Sky Corridor (Alberta, Northwest Territories)  


JDF Corridor ~ "Embracing both sides of the Juan de Fuca Strait, and crossing the international border between Canada and the United States, this coastal corridor project will build upon efforts to date to facilitate timely dialogue, participative collaboration, and a joined-up approach to the planning, development, and management of a visitor economy that is focused on enhancing the well-being of this region’s distinctive communities, safeguarding the integrity of its abundant yet fragile natural ecosystems, and raising awareness of the historical and contemporary relevance of a territorial and cultural coherence that dates back many thousands of years." 

JDF Corridor is the first to involve cross-border Canada/US cooperation ...
"The corridor program will invigorate the tourism landscape in the Capital Region District (CRD), Juan de Fuca Electoral areas, and First Nations communities between Beecher Bay and Port Renfrew on South Vancouver Island, as well as those between Port Angeles to Neah Bay, including Olympic National Park with connections to Seattle." 


​"Destination Canada will fund the development of a strategy, implementation plan, and investment plan up to a
maximum of $250,000 CAD by contracting industry experts/consultants for each corridor project. Destination Canada cannot fund project lead(s) participating in the program nor can it fund infrastructure or guarantee marketing support upon completion of the program."

Consultants hired by Destination Canada ... 
Rebecca Godfrey, Elke Dens and Frank Cuypers
Senior Vice President | Destination & Tourism
CBRE Limited | Development Strategy & Consulting



Washington State  
- Washington State Tourism - visitor home page 
- Peninsulas Region (Olympic and Kitsap peninsulas) 
​- Seattle and Puget Sound Region 
- Tourism Industry Portal 

- Olympic Peninsula Tourism Commission + About Us 
The Olympic Peninsula Tourism Commission (OPTC) is a collaborative partnership of tourism marketing entities, joining together for purposes of promoting the Olympic Peninsula as a desirable visitor destination. It is primarily funded through lodging tax contributions of eight municipalities or associations in Clallam, Jefferson, Mason and Grays Harbor Counties. Funding partners include:
  • Clallam County (represented by Olympic Peninsula Visitor Bureau)
  • Forks Chamber of Commerce
  • City of Sequim
  • City of Port Angeles
  • City of Port Townsend
  • Jefferson County (represented by Jefferson County Tourism Coordinating Council)
  • Mason County
  • Grays Harbor County Tourism

- Neah Bay Tourism (Makah Tribe + history) 
- Forks, WA. Visitor Information (facing reality with a smile as the "rainiest town in the contiguous US.") 

- Port Townsend Visitor Information
Port Townsend was officially "twinned" with Sooke 33 years ago, as per this Elida Peers article.  "Port Townsend in Washington, with its wonderful harbour, is an impressive centre for wooden boat building, and it was Port Townsend’s mayor, John Clise, who came up with the idea of twinning our two towns. He came to Sooke to proclaim the honours here in 1992."

​- Black Ball Ferry Line + overnight packages in Victoria and Port Angeles 
​- Victoria Clipper + overnight packages in Victoria and Seattle 


Municipal Regional District Tax (MRDT) 
- District staff report and slide deck - Oct. 28, 2024 (agenda, pp. 35-44)
- District press release - Nov. 6, 2024

"The 3% tax is typically collected from fixed roof accommodation providers, including hotels, motels, resorts, and short-term rentals (e.g., Airbnb, VRBO). The funds collected are remitted to the Ministry of Finance, which provides them to the designated recipient organization responsible for their management. 

A five-year Strategic Business Plan and a one-year Tactical Plan will be drafted, outlining how MRDT funds will be used for tourism marketing, destination development, and potentially affordable housing. Once feedback has been integrated and the business and tactical plans are finalized, the MRDT application will be submitted to Destination BC and the Ministry of Finance for review and approval."

- Destination BC MRDT homepage + FAQ 
- Province of BC: Program Requirements
- MRDT Location Map (i.e., almost all populated regions of BC, Sooke currently excepted) 

<clip> "The Municipal and Regional District Tax (MRDT) was introduced in 1987, by the Provincial Government, to provide funding for local tourism marketing, programs, and projects. The tax is intended to help grow BC revenues, visitation, and jobs, and amplify BC’s tourism marketing efforts in an increasingly competitive marketplace. The MRDT is an up-to three percent tax applied to sales of short-term accommodation provided in participating areas of British Columbia on behalf of municipalities, regional districts and eligible entities. It is jointly administered by Ministry of Finance, Ministry of Tourism, Arts and Culture, and Destination BC.

To promote a coordinated and efficient use of funds, the following MRDT program principles have been adopted:
  • Effective tourism marketing, programs, and projects
  • Effective local-level stakeholder support and inter-community collaboration
  • Coordinated and complementary marketing efforts to broader provincial marketing strategies and tactics
  • Fiscal prudence and accountability

Affordable housing was added as a permissible use of funds in the 2018 Provincial Budget, to help address local housing needs. Designated recipients have the flexibility to define, identify, and fund affordable housing initiatives that they deem appropriate to meet local needs. Affordable housing funding must be consistent with fiscal prudence and accountability, and will be subject to additional reporting requirements. Further details, including stakeholder consultation and support requirements, can be found in Section 8 of the MRDT Program Requirements." 

Key Success Factors 
● Clearly defined MRDT boundaries and supportive industry
● A well resourced organization to manage MRDT locally
● Strong Local Governance
● Transparency
● Local oversight of MRDT spend and strategy with a diversity of stakeholders and partners

MRDT Benefits
* A reliable and consistent performance-based funding to communities;
* Demonstrated to support tourism businesses grow revenues and create more-year round employment opportunities;
* Funds can be used to manage tourism in a community with a focus on maximizing benefits and mitigating challenges resulting from the industry;
* Affordable housing program enables communities to invest in affordable housing initiatives with the opportunity to leverage funds

Elsewhere in BC  
- 3% MRDT tax is charged on accommodation bills in City of Victoria, Port Hardy, Mount Waddington, Central Coast, Abbotsford, Surrey, Burnaby, Vancouver, North Vancouver, Chilliwack, New West, Squamish, Kelowna, Kamloops, Fernie, Cranbrook, Prince George, Penticton. 
 - 2% MRDT tax is charged in Saanich, Oak Bay, Langford, Cowichan Valley, Southern Gulf Islands, Nanaimo, Parksville, Qualicum Beach, Powell River, Port Alberni, Langley, Hope, Prince Rupert, Kitimat, Terrace, Salmon Arm. 

Prelude to a Sooke Hotel Tax
- Mayor Milne's "Promote Sooke" Task Force, chaired by then-Councillor Tait, first prioritized what was then known as the Additional Hotel Room Tax (AHRT) as a top wish when it began meeting in April, 2013.
- Sooke Region Tourism Association given responsibility for progressing the tax under its service agreement (2014)  
- The 2021/22 Community Economic Development Committee was mandated to, among other objectives, "complete Municipal and Regional Destination Tax (MRDT) application" and "develop a tourism strategy for Sooke."
- These objectives were rolled into the Sooke Community Economic Development Strategy and Action Plan (2021). 
- Sooke Accommodation Tax Sparks Controversy from Mike Hicks (News Mirror, Sept. 25, 2023) 
- Sooke Advances Plans for Tourist Tax (News MIrror, June 14, 2024) 
 

Sooke Partnership With 4VI  
Formerly Tourism Vancouver Island
* Visitor (tourist) website
* 4TVI Stewardship
* 4Good Social Impact Fund 

"Formed more than six decades ago, the Tourism Association of Vancouver Island is the official non-profit society of the 4VI Group, which operates as a social enterprise. A social enterprise is a revenue-generating business that identifies a social good and directs its revenues towards that good. 4VI will support four pillars of social responsibility, including: communities, businesses, culture and environment. 

To contribute to a more sustainable tourism sector, 4VI is a signatory to the Glasgow Declaration on Climate Action in Tourism, a global commitment led by the UNWTO to halve emissions by 2030 and reach Net Zero before 2050. It has also received the Responsible Tourism Institute’s Biosphere certification." 

The 4VI contract for services includes delivering works through the following phases:
* Phase 1 will be momentum building and scope that will include a tourism system planning meeting, one on one interviews, and a recommended report.
* Phase 2 will include background research, a stakeholder workshop, a working group session, preparation of an up-to-date accommodation directory, a communication framework document and a website notice.
* Phase 3 will include a draft Five-year strategic plan and a draft one-year tactical plan, targeted distribution of the plan, and another stakeholder information session.
* Phase 4 will include review and approval of a final Five-Year Strategic Business Plan and One-Year Tactical Plan and finally the delivery of all required MRDT documents.


Community Economic Development Standing Committee 
- Terms of Reference (approved Dec. 9, 2024; see agenda pg. 83) 
- Monthly meetings starting in April, 2025

- 4 councillors (Al Beddows, Jeff Bateman, Kevin Pearson, Tony St-Pierre) 
- 3 public appointees: 
* Gwen Fisher, The Artisans Garden
* Katherine Strongwind, Strongwind Solutions
* Scot Taylor, West Coast Adventure College and Stickleback Eatery 

Non-Voting Advisory Members
* Sooke Region Tourism Association
* Sooke Region Chamber of Commerce
* Worklink Employment Society BC – Westshore
* Sooke Arts Council


Mandate cited in the TOR includes ... 
* Implementation of the Municipal & Regional District Tax Program.
* Development of long-term regenerative and community-led destination tourism planning.

Action Points in the CED Strategic Plan 
​<direct quotes>
* Develop a Request for Proposals (RFP) for an Employment Lands Strategy

* Promote Sooke to investors/entrepreneurs/tourists.
* Develop a Marketing Strategy to promote Sooke and undertake a community branding initiative to develop a
new community brand.
* Develop Sooke business/investment attraction promotions materials

* To promote Sooke as a destination for tourists and a great place to live and work, actively pursue a world-class event (examples: sporting, arts and culture, engineering or scientific or skills competition) to be held in Sooke in 2023 or later.

* Explore a District grant program for new green, LCR entrepreneurs to set up businesses in Sooke.

* Complete the application to the Municipal and Regional Destination Tax (MRDT) program.

* Look into the possibility of a pilot project with Canada Border Services Agency to have a customs officer in Sooke at the government dock.

* Commission a hotel and tourism study to identify the viability of attracting a major recreation-oriented land use which can serve as a catalyst for expanded hospitality, tourism, hotel and conference facility investment by the private sector. The Study will review the natural and environmental impacts of increased tourism, and how Sooke can encourage tourism development that is low carbon resilient and of minimal impact to the environment and climate. The Study will include “culture and the arts” within the definition of “recreation-oriented”.

* The CED Strategy will be revisited, and may be revised based on the success of actions, and emerging needs and opportunities. The District invites community members and groups to be involved in the implementation and co-creation of this CED Strategy.


Miscellaneous  
Tourism Vancouver Island dedicated web pages 
- South Island 
- Pacific Marine Circle Route 
- Sooke
- Port Renfrew 

- Destination BC Regional Tourism Profile: Vancouver Island (2017) 

Rave Reviews
- 
 CNN Travel ~ Top 20 Best Places to Visit in 2025 ["Wild, untamed landscapes and explosions of manicured blossoms are just some of Vancouver Island’s natural draws."]
- Big 7 Travel ~ Top 50 Beaches In The World  ["
Canada might not be synonymous with sandy shores, but with 15,000 miles of coastline hiding breathtaking treasures like Mystic Beach, it should be. Tucked away along the Juan de Fuca Trail, Mystic Beach offers an enchanting escape with postcard-perfect white sands set alongside the verdant forest. A pretty waterfall cascades gracefully into the brilliant blue sea to complete the picture."]
- Conde Naste Traveller - Victoria, BC: Best Small City and Friendliest City in the World (2023 and 2024) 



- Sooke Data Portal (updated 2024, based on the 2021 Canadian Census) 

Hotel and Airbnb Accommodation 
- Sooke Tourism/SRTA: Where To Stay page 
- Vancouver Island Bucket List: Best Hotels In Sooke (June 2025)  
- Tripadvisor: Sooke home page 
- Booking.com: Sooke page 

- Airbnb: Sooke rentals
- Vrbo: Sooke 
- Rent By Owner.com: Sooke 
​- Kayak.com: Sooke 

Short-Term Rentals 
​- Province of BC Short-Term Rental Legislation - Bill 35 home page 
- Province announces new legislation - Oct. 16, 2023 
​- Short-Term Rental Registry (launched Jan. 2025) 

- BC's Short-Term Rental Rules Cause Drop In Listings (CBC News, Sept. 19, 2024) 
- McGill University study into impacts of the legislation - Sept. 2024 
- BC Short-Term Rental Rules Tighten As Tourism Season Heats Up (Business In Vancouver, May 2025) 
- Illegal Short-Term Rentals Must Be Removed From Sites (Capital Daily, June 2, 2025) 

- Airbnb host and help page 



SRTA 
- Sooke Region Tourism Association Wild By Nature newsletter - Jan. 2025 + Feb. 2025 
- SRTA call for photos (2024, ongoing) 
​- What Makes The Sooke Region Wild By Nature? - SRTA advertorial 

- Activity Research - Destination BC reports on how visitors spend their time in BC, including outdoor adventure, indigenous tourism, sports, road trips, etc. 

- Royal Roads University's Tourism & Hospitality Management students have repeatedly used Sooke as a case study for tourism development as directed by faculty members Brian White and Britt Santwoski. Recommendations in the Nov. 2018 report, titled "The Preconditions for Development of a Successful Tourism Destination," included: 1. Name the downtown! Build a Sooke brand; 2. Downtown investment strategy; 3. Develop tourism economic development strategy; 4. Promote retirement living in Sooke; 5. Build a "coalition of the willing." See related RRU resource listings. 

- January 2023: Royal Roads University graduate student Ekaterina Moiseeva presentation to Committee of the Whole. 

*
 Mountain Bike Tourism Symposium at the Prestige Hotel  in 2014 - an event the town hosted thanks to the groundwork of Steve Grundy (a keen biker, then chair of the Mayor's Advisory Panel on Economic Development and a VP at Royal Roads University) along with Councillor Maja Tait and Sooke Mountain Cycle's Lorien Arnold. 

* Among the 30 action items in the District's Community Economic Development Strategy (2022) are the following tourism-related points (read in full on pp. 8-16 of the Strategy) 

x) secure six-figure annual destination marketing funding through the Municipal and Regional Destination Tax program; 
xi) attract more tourists through edu-tourism, eco-tourism, agri-tourism, and arts, sports and marine tourism; 
xii) explore Sooke harbour pilot project with Canada Border Services Agency;  
xiii) attract a major arts, culture, and/or recreation-oriented land use to Sooke; 
xiv) pursue a world-class event to be held annually in spirit of the former Sooke triathalon;
xv) strategies for consistent special event production in Sooke.

- District of Sooke: Sooke to Port Renfrew Tourism Plan (2008) 
* Primary target markets: 
1. Residents of Greater Victoria, particularly couples travelling without children (start promoting to this group in the short term, with particular emphasis on the spring and fall shoulder seasons).
2. Visitors to Greater Victoria after they arrive in Victoria. This group would include couples and families (start promoting to this group in the short to longer term, with day trips in the short term and overnight visits in the medium to long term).
3. Residents of Metro Vancouver. This group would also include couples and families, but given the relatively high cost of reaching this market, the focus should be on cooperative marketing efforts targeting those who may be planning a visit to Vancouver Island.
4. Outdoor adventure enthusiasts, particularly in the Greater Victoria and Metro Vancouver markets.
5. Local residents. While residents of Sooke to Port Renfrew are not strictly a tourism target group, they represent potential ambassadors for the communities who can encourage their friends and family to visit and provide information on what to do in the area. Through local residents, potential visitors from other parts of Canada and the world could be reached efficiently.


* Secondary and niche markets:
1. Other BC residents (if budget permits).
2. Washington State residents (longer term and would include cooperative marketing efforts).
3. Meeting and incentive travel planners for Victoria businesses (appropriate for a limited number of accommodation providers and adventure tour operators)
4. Greater Victoria families with children, primarily for day trips (included in secondary markets as day trips have lower revenue potential than overnight stays).
5. Those with direct air access to Victoria, including Calgary, Edmonton, San Francisco.

​- Sooke 2010 Olympics Website (Way Back Machine) 
"
Sooke’s moderate, ocean climate delivers warm, dry summers and above freezing winters, which allows for eco-tourism and outdoor activities in each of the four seasons. The list of breathtaking adventures includes year-round freshwater fishing, cycling, scuba diving, hiking, windsurfing, kayaking, whale watching and beachcombing. In addition to the thrilling experiences, Sooke’s astonishing natural beauty and Native American history has bred a large community of artists, artisans and craftspeople. With accommodations ranging from bed and breakfasts to upscale resorts, Sooke offers hospitality services that cater to all visitors.

The quiet community may be close to Vancouver Island’s largest population centre, but it is a world away from the commotion of urban life. Sooke’s adventurous spirit, exquisite culture, and awe-inspiring beauty create an unrivalled experience for visitors, and these attributes are the main reasons why so many are proud to call Sooke home!" 

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